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Bars in Massachusetts

How many bars exist per person present (residents + daytime workers) across the 10 Massachusetts counties we cover, by ZIP code, compared with the U.S. average. Data: Census ZBP 2023 + ACS 2024 + BLS QCEW.

Includes: Bars & taverns · Pubs & brewpubs (drinking-focused) · Cocktail & wine bars · Taprooms. Counted together because official statistics use one 722410 code.

State verdict (covered counties): Well below the U.S. rate — 46% of the U.S. rate
Counties covered
10
in Massachusetts
Bars
395
establishments (2023)
Per 10,000 present
0.5
residents + 0.5×workers
U.S. average
1.0
per 10,000 present
State index
46%
vs. U.S.
Residents
6,803,736
in covered counties
Workers
3,256,157
jobs in covered counties
Coverage. This page aggregates only the 10 Massachusetts counties BizGapMap covers — not the whole state. Counts and the index reflect those counties. The aggregate index uses only ZIP cells Census published, so it is a lower bound. Density is a supply-side signal: it counts existing bars and the people present, not foot traffic, income, rent, or whether locals want more.

Counties in Massachusetts

CityCounty BarsResidentsWorkers Per 10kIndexVerdict
Boston Suffolk County 112–158 780,506 719,212 1.0 97–120% Range spans bands
Holyoke Hampden County 42–122 462,692 149,833 0.8 77–181% Range spans bands
Northampton Hampshire County 13–63 161,056 46,046 0.7 70–307% Range spans bands
Taunton Bristol County 42–112 582,221 200,378 0.6 61–139% Range spans bands
Westborough Worcester County 62–226 865,923 309,231 0.6 60–194% Range spans bands
Andover Essex County 30–120 812,999 284,682 0.3 31–108% Range spans bands
Hyannis Barnstable County 7–113 233,772 76,047 0.3 26–354% Range spans bands
Waltham Middlesex County 52–228 1,653,842 958,530 0.2 24–92% Range spans bands
Brockton Plymouth County 15–101 530,039 179,501 0.2 24–120% Range spans bands
Canton Norfolk County 20–100 720,686 332,697 0.2 22–101% Range spans bands

Scroll the table sideways to see all columns.

Lowest vs. highest measured density

Fewest competitors per capita

97%
77%
61%
31%
26%
24%

Most competitors per capita

22%
24%
26%
31%
61%
Low measured density is not evidence of opportunity. A county with few bars may simply lack foot traffic, retail space, or demand. Use the ranking to find where to look, then verify locally.

← All Bars & drinking places markets nationwide  ·  Methodology  ·  Data sources

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.