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Fulton County, GA — Restaurants Saturation

How many restaurants exist per person present — residents plus daytime workers — by ZIP code, compared with the U.S. average. Establishment data: Census ZBP 2023. Population: ACS 2024 5-year. 64 ZIP codes analyzed.

Includes: Sit-down restaurants with table service. Counted together because official statistics use one 722511 code.

Measured density: Above average — 1.33× the U.S. rate

Why a range: Census does not publish a ZIP-by-industry count when that ZIP has 0–2 businesses. 25 ZIP cells in this county are withheld, 1 of them with residents. Each could hold 0, 1, or 2 businesses: counting them all as 0 gives the low end, counting them all as 2 gives the high end — the data cannot say where the truth sits. The density range uses only the populated cells, since ZIPs without residents are excluded from per-person rates. How ranges work

Above the U.S. rate   Fulton County restaurants — 133% of the U.S. rate

1,449 restaurants are counted in Fulton County — 8.5 per 10,000 people present (residents + daytime workers), 133% of the U.S. rate of 6.4.

On the comparable ZIP set (ZIPs with a published count in every year), the total has risen 16% between 2015 and 2023 (1,250 → 1,445). That set is smaller than today's county total. 2020–2021 were pandemic-distorted, and Census rounds counts, so small moves are within noise.

Measured supply density is highest in 30307 (Atlanta), 30305 (Atlanta), 30009 (Alpharetta) — well above the national rate. On measured density alone, the lowest-density residential ZIPs with a published count are 30314 (Atlanta), 30331 (Atlanta), 30349 (Atlanta).

BLS QCEW puts the latest county-wide count (2026 Q1) at 1,562 establishments, the freshest available signal.

Measured density: Fulton County sits at 133% of the U.S. rate for restaurants. The highest measured density is in 30307 and 30305; the lowest measured density is in 30314 and 30331.

This is a supply-side read: it counts existing restaurants and the people present, not foot traffic, income, rent, or whether locals want more. Treat low density as a question to check, not an answer.

Restaurants
1,449–1,499
published count; upper bound counts each withheld ZIP cell as 2 (25 cells) (2023)
Per 10,000 present
8.5
residents + daytime workers
U.S. average
6.4
per 10,000 present
County index
1.33×
vs. U.S.
Latest quarter (QCEW)
1,562
2026 Q1 — county total
Residents
1,201,203
38 ZIPs with data
Workers
984,920
jobs located in county

Is the area growing?

Population
1,090,354
Census PEP, July 1 2024
Change since 2020
+2.0%
+21,021 people
Net migration 2024
+1,451
international +9,571, domestic −8,120
Jobs located here
920,778
LODES 2022, +4.0% since 2019

Fulton County had an estimated 1,090,354 residents on July 1, 2024 — 2.0% more than in 2020 (+21,021). In the latest year it gained 6,383 people: births minus deaths +4,888, international migration +9,571, domestic migration −8,120. Components are published separately and may not sum exactly.

920,778 jobs were located in the county in 2022 (+4.0% since 2019), and 491,568 employed residents lived there (+4.8% since 2019). LODES counts wage and salary jobs covered by unemployment insurance plus federal jobs; it excludes the self-employed and military, and counts jobs rather than unique people. 2019→2022 spans the pandemic, so read it as one change, not a trend.

Population and migration say whether the customer base is growing. They do not say whether people want another business of this type. Definitions and limits →  ·  Full county detail →

ZIP gaining residents
2015–19 → 2020–24
Change
30213 Fairburn
+49.2%
30308 Atlanta
+23.0%
30309 Atlanta
+22.4%
ZIP losing residents
2015–19 → 2020–24
Change
30337 Atlanta
−23.4%

ACS 5-year estimates for 2015–2019 and 2020–2024. Only ZIPs with at least 2,000 residents in both windows and a change larger than the survey margin of error (90%) are listed — small ZIPs move a lot on paper without a real signal.

Nonemployer businesses (no paid employees)

Nonemployer businesses
380
no paid employees (2024)
Receipts
$18.5M
published gross receipts
Receipts per business
$49K
gross, not profit

Census Nonemployer Statistics counts businesses with no paid employees — a separate universe from the employer establishments counted above; a business is in one or the other, never both. They are not storefronts by definition: many are home-based, mobile, or part-time.

We show them beside the density index, not inside it. In categories such as nail and beauty salons, child care, and pet care, one-person businesses can outnumber employer establishments, so the employer-only count understates how many businesses exist. That is not evidence of higher demand.

Receipts are gross revenue reported for these businesses — not profit, and not the size of the local market. Census publishes this only at county level, so it is not shown on the ZIP map. See methodology.

Saturation map

Each ZIP area is shaded by its density of this business type per person present (residents + workers) vs. the U.S. average. Click any ZIP to zoom to its boundary, see its numbers, and switch to aerial imagery. Individual mapped shops appear as dots at street level — Show locations zooms you in to them (scroll or double-click to zoom).

Basemap:
Under 50% 50–100% 100–150% 150–250% 250%+ 0–2 (not published) / no data ZIP total (dot size) Mapped shop (OpenStreetMap, street level)

Map data © OpenStreetMap contributors, tiles by OpenFreeMap.

White dots are ZIP totals from the official Census count — the bigger the dot, the more restaurants in that ZIP. They are aggregated, not individual shops. Turquoise dots are individual locations mapped in OpenStreetMap, shown only at street level; they are crowd-sourced and indicative, may be incomplete, and do not equal the official counts. Only the official ZIP totals feed the saturation index.

Market trend — up 16% since 2015

Number of restaurants in Fulton County across 2015–2023, on a consistent set of ZIP codes present in every year — so changes are real, not ZIP-boundary artifacts. 2015/2018 are pre-pandemic baselines; 2020/2021 are COVID-distorted.

1,250
2015
1,333
2018
1,360
2020
1,345
2021
1,439
2022
1,445
2023

Highest measured density

ZIP
vs. U.S. average
Index
30307 Atlanta
311%
30305 Atlanta
259%
30009 Alpharetta
258%
30337 Atlanta
249%
30312 Atlanta
240%
30306 Atlanta
226%
30097 Duluth
217%
30313 Atlanta
214%
30309 Atlanta
206%
30075 Roswell
183%
30318 Atlanta
176%
30324 Atlanta
170%
30342 Atlanta
150%
30328 Atlanta
146%
30316 Atlanta
145%

Lowest measured density

ZIP
vs. U.S. average
Index
30314 Atlanta
30%
30331 Atlanta
38%
30349 Atlanta
39%
30213 Fairburn
48%
30327 Atlanta
48%
30315 Atlanta
50%
30268 Palmetto
51%
30311 Atlanta
56%
30291 Union City
57%
30350 Atlanta
60%
30310 Atlanta
62%
30344 Atlanta
66%
30005 Alpharetta
105%
30076 Roswell
113%
30004 Alpharetta
114%
Low measured density is not evidence of opportunity. A ZIP with few restaurants may simply lack foot traffic, retail space, or demand. We rank only residential and mixed ZIPs here; employment hubs and visitor destinations are listed separately below. ZIPs where Census did not publish a count (0–2 businesses) are not ranked: they may be the least served of all, but the data cannot tell 0 from 1 or 2. Verify those locally.

Employment hubs & destinations

These ZIPs have far more workers (or visitors) than residents, so their counts are driven by daytime and visitor demand — not a place to read "shortage" from resident numbers alone.

ZIPNeighborhoodType ResidentsWorkersRestaurantsIndex
30303Atlanta Employment hub 6,79753,107 51 239%
30308Atlanta Employment hub 23,18153,348 65 204%
30363Atlanta Employment hub 3,5239,729 10 187%
30326Atlanta Employment hub 8,23454,348 34 150%
30336Atlanta Destination 51426,474 5 57%
30354Atlanta Employment hub 16,18267,347 15 47%

Scroll the table sideways to see all columns.

All ZIP codes

Click a column header to sort. Index = restaurants per 10,000 people present (residents + 0.5×workers) ÷ the U.S. average. 100% = exactly average.

ZIPNeighborhood ResidentsWorkersRestaurants Per 10kIndexStatus
30307Atlanta 21,7097,980 51 19.8 311% Very high density
30305Atlanta 28,11043,072 82 16.5 259% Very high density
30009Alpharetta 21,09535,378 64 16.5 258% Very high density
30337Atlanta 10,69411,238 26 15.9 249% High density
30312Atlanta 26,9428,703 48 15.3 240% High density
30303Atlanta 6,79753,107 51 15.3 239% High density
30306Atlanta 24,2368,395 41 14.4 226% High density
30097Duluth 46,87634,393 89 13.9 217% High density
30313Atlanta 10,91310,350 22 13.7 214% High density
30309Atlanta 32,47958,430 81 13.1 206% High density
30308Atlanta 23,18153,348 65 13.0 204% High density
30363Atlanta 3,5239,729 10 11.9 187% High density
30075Roswell 56,26315,838 75 11.7 183% High density
30318Atlanta 59,60941,027 90 11.2 176% High density
30324Atlanta 29,07311,839 38 10.9 170% High density
30326Atlanta 8,23454,348 34 9.6 150% High density
30342Atlanta 33,34937,654 50 9.6 150% High density
30328Atlanta 39,50877,296 73 9.3 146% Above average
30316Atlanta 35,10712,091 38 9.2 145% Above average
30022Alpharetta 64,54640,341 73 8.6 135% Above average
30004Alpharetta 68,70743,688 66 7.3 114% Above average
30076Roswell 46,05432,236 45 7.2 113% Above average
30005Alpharetta 41,83643,982 43 6.7 105% Above average
30344Atlanta 35,45624,634 20 4.2 66% Below average
30310Atlanta 27,1866,711 12 3.9 62% Below average
30350Atlanta 35,17012,755 16 3.9 60% Below average
30291Union City 25,1309,963 11 3.7 57% Below average
30336Atlanta 51426,474 5 3.6 57% Below average
30311Atlanta 34,9532,630 13 3.6 56% Below average
30268Palmetto 10,8742,976 4 3.2 51% Below average
30315Atlanta 34,2646,400 12 3.2 50% Below average
30327Atlanta 23,67317,245 10 3.1 48% Far below average
30213Fairburn 50,62110,762 17 3.0 48% Far below average
30354Atlanta 16,18267,347 15 3.0 47% Far below average
30349Atlanta 79,87232,177 24 2.5 39% Far below average
30331Atlanta 62,56714,652 17 2.4 38% Far below average
30314Atlanta 23,3335,366 5 1.9 30% Far below average
30023Alpharetta —130 0–2 — — Not published
30077Roswell —150 0–2 — — Not published
30098Duluth —35 0–2 — — Not published
30272Red Oak 0286 0–2 — — Not published
30301Atlanta —515 0–2 — — Not published
30302Atlanta —60 0–2 — — Not published
30304Atlanta —21 0–2 — — Not published
30320Atlanta —9,994 9 — — Not published
30321Atlanta —200 0–2 — — Not published
30325Atlanta —67 0–2 — — Not published
30332Atlanta 2,567365 0–2 — — Not published
30334Atlanta 0250 0–2 — — Not published
30343Atlanta —50 0–2 — — Not published
30348Atlanta —15 0–2 — — Not published
30355Atlanta —54 0–2 — — Not published
30357Atlanta —20 0–2 — — Not published
30358Atlanta —51 0–2 — — Not published
30361Atlanta —5,098 4 — — Not published
30364Atlanta —18 0–2 — — Not published
30374Atlanta —5 0–2 — — Not published
30375Atlanta —214 0–2 — — Not published
30380Atlanta —253 0–2 — — Not published
30396Atlanta —51 0–2 — — Not published
31106Atlanta —43 0–2 — — Not published
31126Atlanta —67 0–2 — — Not published
31139Atlanta —38 0–2 — — Not published
31150Atlanta —9 0–2 — — Not published

Scroll the table sideways to see all columns.

Find an actual space in Atlanta

The numbers above tell you how the market looks. To find a specific storefront, these marketplaces list available retail space for lease.

LoopNet
Largest commercial marketplace
Browse Atlanta retail space →
Crexi
Free listings + market data
Browse Atlanta retail space →
CityFeet
Retail space for lease
Browse Atlanta retail space →

Open vacancy data (actual empty units) is only published by some cities; where it exists we show it directly. Listings above are third-party.

Census withholds some ZIP-by-industry cells to protect small businesses. 0–2 means the cell was not published (Census publishes industry counts only at 3+ per ZIP), so the ZIP is left unranked rather than counted as zero. ~ means the count is estimated from the broader industry group and can be off by a business or two.

Follow Fulton County and restaurants

When a data vintage changes or a section of this report is revised, we post it to a public update feed. No email address, no account, no tracking — and nothing is sent unless something actually changed.

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Methodology & sources

Establishments. U.S. Census ZIP Code Business Patterns (ZBP 2023), NAICS 722511 — full-service restaurants. Counts establishments with paid employees. ZBP is published annually with a ~2-year lag.

Fresh county signal. BLS QCEW (quarterly) is newer than ZBP — 2026 Q1 shows 1,562 establishments county-wide for this industry. It cannot be broken down by ZIP.

Population. U.S. Census American Community Survey 2024 5-year ZCTA population (table B01003). Workers are the ZIP's total employment from the same 2023 ZBP file.

Demand ("people present"). Demand comes from residents and daytime workers: residents + 0.5 × workers. This is the single documented assumption in the model and can be tuned.

Index. index = (ZIP establishments ÷ ZIP demand × 10,000) ÷ the U.S. average for this industry (6.39 per 10,000 present). It is a supply-side density measure; it does not capture income, rent, tourism, or whether locals actually want more.

Read the full methodology →  ·  Data sources & vintages →

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.