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Nail salons in Massachusetts

How many nail salons exist per person present (residents + daytime workers) across the 10 Massachusetts counties we cover, by ZIP code, compared with the U.S. average. Data: Census ZBP 2023 + ACS 2024 + BLS QCEW.

Includes: Nail salons · Manicure & pedicure studios. Counted together because official statistics use one 812113 code.

State verdict (covered counties): Above the U.S. rate — 128% of the U.S. rate

Counties covered

in Massachusetts

Nail salons

921

establishments (2023)

Per 10,000 present

1.1

residents + 0.5×workers

U.S. average

0.9

per 10,000 present

State index

128%

vs. U.S.

Residents

6,803,736

in covered counties

Workers

3,256,157

jobs in covered counties

Coverage. This page aggregates only the 10 Massachusetts counties BizGapMap covers — not the whole state. Counts and the index reflect those counties. The aggregate index uses only ZIP cells Census published, so it is a lower bound. Density is a supply-side signal: it counts existing nail salons and the people present, not foot traffic, income, rent, or whether locals want more.

Counties in Massachusetts

City	County	Nail salons	Residents	Workers	Per 10k	Index	Verdict
Canton	Norfolk County	168–208	720,686	332,697	1.9	223–263%	Range spans bands
Andover	Essex County	130–196	812,999	284,682	1.4	160–222%	High density
Taunton	Bristol County	89–141	582,221	200,378	1.3	153–215%	High density
Brockton	Plymouth County	78–142	530,039	179,501	1.3	148–220%	Range spans bands
Waltham	Middlesex County	244–362	1,653,842	958,530	1.1	135–183%	Range spans bands
Boston	Suffolk County	122–162	780,506	719,212	1.1	126–147%	Above average
Westborough	Worcester County	58–222	865,923	309,231	0.6	67–226%	Range spans bands
Hyannis	Barnstable County	14–114	233,772	76,047	0.5	61–424%	Range spans bands
Holyoke	Hampden County	18–106	462,692	149,833	0.3	39–179%	Range spans bands
Northampton	Hampshire County	0–56	161,056	46,046	0.0	0–320%	Range spans bands

Scroll the table sideways to see all columns.

Lowest vs. highest measured density

Fewest competitors per capita

223%

160%

153%

148%

135%

126%

67%

61%

Most competitors per capita

39%

61%

67%

126%

135%

148%

153%

Low measured density is not evidence of opportunity. A county with few nail salons may simply lack foot traffic, retail space, or demand. Use the ranking to find where to look, then verify locally.

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BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.