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Norfolk County, MA

Pick an industry to see how saturated it is across Norfolk County's ZIP codes, compared with the U.S. average. All figures use Census ZBP 2023 + ACS 2024.

Nail salons

168–208 in Norfolk County
223–263%
of U.S. average Range spans bands

Beauty salons

337–363 in Norfolk County
183–191%
of U.S. average High density

Day care

310–334 in Norfolk County
172–180%
of U.S. average High density

Gyms

152–198 in Norfolk County
167–206%
of U.S. average High density

Convenience stores

131–181 in Norfolk County
162–211%
of U.S. average High density

Dentists

449–469 in Norfolk County
151–154%
of U.S. average High density

Coffee shops

281–303 in Norfolk County
151–157%
of U.S. average High density

Clothing stores

87–167 in Norfolk County
142–256%
of U.S. average Range spans bands

Auto repair

95–153 in Norfolk County
124–186%
of U.S. average Range spans bands

Pet care

69–123 in Norfolk County
123–202%
of U.S. average Range spans bands

Restaurants

647–665 in Norfolk County
114–116%
of U.S. average Above average

Fast food

532–552 in Norfolk County
90–92%
of U.S. average Below average

Pharmacies

65–119 in Norfolk County
71–119%
of U.S. average Range spans bands

Grocery stores

97–151 in Norfolk County
70–102%
of U.S. average Range spans bands

Car washes

26–102 in Norfolk County
60–212%
of U.S. average Range spans bands

Bars

20–100 in Norfolk County
22–101%
of U.S. average Range spans bands

Population, migration, and jobs

Population
740,754
Census PEP, July 1 2024
Change since 2020
+2.3%
+17,004 people
Net migration 2024
+7,270
international +8,722, domestic −1,452
Jobs located here
356,190
LODES 2022, −2.4% since 2019
Employed residents
378,693
LODES 2022, −0.4% since 2019
Net movers (IRS)
−3,354
tax year 2021–2022: 35,450 in, 38,804 out

Population. Census estimates 740,754 residents on July 1, 2024, 2.3% above 2020 (+17,004).

Latest year (2023→2024): births minus deaths +1,086, international migration +8,722, domestic migration −1,452. These are model-based estimates built from births, deaths, and migration, revised annually — not a census count, and they can differ from the ACS 5-year figure used elsewhere on the site. Components may not sum exactly because of rounding.

Jobs. LODES counts 356,190 jobs located in the county in 2022 (−2.4% since 2019) and 378,693 employed residents (−0.4% since 2019). A job and a worker are not the same thing: the first is measured at the workplace, the second at the home address, and one person can hold two jobs. Self-employed, military, and informal work are excluded.

Where movers come from and go. IRS matched individual tax returns between 2021 and 2022. 35,450 people (exemptions) moved into Norfolk County, reporting $3.23B in adjusted gross income; 38,804 moved out, reporting $3.31B. Net: −3,354 people.

Largest sources: Suffolk, MA (9,841) · Middlesex, MA (6,297) · Plymouth, MA (3,686). Largest destinations: Suffolk, MA (5,650) · Middlesex, MA (5,509) · Plymouth, MA (5,358).

People are exemptions on matched returns — not a population estimate. Non-filers, dependents claimed elsewhere, and people whose address did not change are treated differently than in Census estimates. Tax data lag about two years.

Each source is reported at its own geography and year. None of them measures demand for a specific business type; they describe whether the local customer base and job base are expanding or shrinking. Definitions and limits →

ZIP gaining residents
2015–19 → 2020–24
Change
02190 South Weymouth
+14.2%
02169 Quincy
+11.4%
02762 Plainville
+8.3%
ZIP losing residents
2015–19 → 2020–24
Change
02030 Dover
−1.9%
02025 Cohasset
−0.7%
02038 Franklin
−0.3%

ACS 5-year estimates for 2015–2019 and 2020–2024. Only ZIPs with at least 2,000 residents in both windows and a change larger than the survey margin of error (90%) are listed — small ZIPs move a lot on paper without a real signal.

ZIP change

Only ZIPs where the 2015–19→2020–24 population change is larger than the ACS margin of error and both windows have at least 2,000 residents. Sorted by population change. Jobs are LODES workplace jobs in the ZIP (2019→latest available year; 2019→2021 for Michigan, none for Alaska); a ZIP can contain more jobs than residents.

ZIPNeighborhood Residents 2015–19Residents 2020–24Pop change JobsJobs change
02190South Weymouth 17,24719,695 +14.2% 8,033+8.1%
02169Quincy 56,52362,993 +11.4% 31,017−3.0%
02762Plainville 9,1839,943 +8.3% 4,633−6.9%
02054Millis 8,2338,888 +8.0% 2,228+0.1%
02062Norwood 29,30631,542 +7.6% 19,952−14.8%
02322Avon 4,5004,774 +6.1% 5,395−4.1%
02021Canton 23,36924,748 +5.9% 24,979+13.2%
02035Foxboro 17,72718,615 +5.0% 12,412−17.5%
02184Braintree 37,22038,899 +4.5% 28,110−6.6%
02186Milton 27,57228,735 +4.2% 6,776−6.8%
02093Wrentham 11,82312,297 +4.0% 6,728−8.5%
02056Norfolk 11,30911,673 +3.2% 3,299+1.2%
02072Stoughton 28,63929,225 +2.0% 15,804−2.8%
02052Medfield 12,84113,068 +1.8% 3,453+1.3%
02019Bellingham 17,10817,410 +1.8% 6,653+7.7%
02090Westwood 16,15416,318 +1.0% 13,222+1.6%
02053Medway 13,32513,436 +0.8% 4,212+9.0%
02038Franklin 33,25633,154 −0.3% 16,491−0.3%
02025Cohasset 8,4848,427 −0.7% 3,832+30.7%
02030Dover 6,0445,930 −1.9% 1,022+16.5%

Scroll the table sideways to see all columns.

How to read these numbers

Each percentage is the county's density of that business type per 10,000 people present (residents + 0.5×workers), divided by the U.S. average. 100% = exactly average.

Density is a supply-side signal. It does not measure foot traffic, income, tourism, or whether locals actually want more of a given business.

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.