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Broome County, NY — Coffee shops Saturation

How many coffee shops exist per person present — residents plus daytime workers — by ZIP code, compared with the U.S. average. Establishment data: Census ZBP 2023. Population: ACS 2024 5-year. 24 ZIP codes analyzed.

Includes: Coffee shops · Espresso bars · Boba / bubble tea shops · Juice & smoothie bars · Ice cream & frozen yogurt shops. Counted together because official statistics use one 722515 code.

Measured density: Range spans bands — 1.11× the U.S. rate (between 1.11× and 1.64× once withheld ZIP cells are counted)

Why a range: Census does not publish a ZIP-by-industry count when that ZIP has 0–2 businesses. 16 ZIP cells in this county are withheld, 13 of them with residents. Each could hold 0, 1, or 2 businesses: counting them all as 0 gives the low end, counting them all as 2 gives the high end — the data cannot say where the truth sits. The density range uses only the populated cells, since ZIPs without residents are excluded from per-person rates. How ranges work

Range spans the U.S. rate   Broome County coffee shops — 111–164% of the U.S. rate

55 coffee shops are counted in Broome County — 2.3 per 10,000 people present (residents + daytime workers), 111% of the U.S. rate of 2.1.

On the comparable ZIP set (ZIPs with a published count in every year), the total has risen 10% between 2015 and 2023 (41 → 45). That set is smaller than today's county total. 2020–2021 were pandemic-distorted, and Census rounds counts, so small moves are within noise.

Measured supply density is highest in 13865 (Windsor), 13850 (Vestal), 13903 (Binghamton) — well above the national rate. On measured density alone, the lowest-density residential ZIPs with a published count are 13905 (Binghamton), 13760 (Endicott), 13901 (Binghamton).

BLS QCEW puts the latest county-wide count (2026 Q1) at 49 establishments, the freshest available signal.

Measured density: Broome County sits at 111% of the U.S. rate for coffee shops. 13 ZIPs with population have no published count (each 0–2 businesses), so the true per-capita rate is between 111% and 164% of the U.S. rate. Why. The highest measured density is in 13865 and 13850; the lowest measured density is in 13905 and 13760.

This is a supply-side read: it counts existing coffee shops and the people present, not foot traffic, income, rent, or whether locals want more. Treat low density as a question to check, not an answer.

Coffee shops
55–87
published count; upper bound counts each withheld ZIP cell as 2 (16 cells) (2023)
Per 10,000 present
2.3
residents + daytime workers
U.S. average
2.1
per 10,000 present
County index
1.11×
vs. U.S.
Latest quarter (QCEW)
49
2026 Q1 — county total
Residents
201,184
21 ZIPs with data
Workers
68,480
jobs located in county

Is the area growing?

Population
196,397
Census PEP, July 1 2024
Change since 2020
−0.9%
−1,775 people
Net migration 2024
+685
international +1,077, domestic −392
Jobs located here
80,151
LODES 2022, −9.2% since 2019

Broome County had an estimated 196,397 residents on July 1, 2024 — 0.9% fewer than in 2020 (−1,775). In the latest year it gained 14 people: births minus deaths −677, international migration +1,077, domestic migration −392. Components are published separately and may not sum exactly.

80,151 jobs were located in the county in 2022 (−9.2% since 2019), and 77,319 employed residents lived there (−7.2% since 2019). LODES counts wage and salary jobs covered by unemployment insurance plus federal jobs; it excludes the self-employed and military, and counts jobs rather than unique people. 2019→2022 spans the pandemic, so read it as one change, not a trend.

Population and migration say whether the customer base is growing. They do not say whether people want another business of this type. Definitions and limits →  ·  Full county detail →

ZIP gaining residents
2015–19 → 2020–24
Change
13902 Binghamton
+21.5%
13850 Vestal
+6.0%
ZIP losing residents
2015–19 → 2020–24
Change
13862 Whitney Point
−19.8%
13865 Windsor
−10.9%

ACS 5-year estimates for 2015–2019 and 2020–2024. Only ZIPs with at least 2,000 residents in both windows and a change larger than the survey margin of error (90%) are listed — small ZIPs move a lot on paper without a real signal.

Saturation map

Each ZIP area is shaded by its density of this business type per person present (residents + workers) vs. the U.S. average. Click any ZIP to zoom to its boundary, see its numbers, and switch to aerial imagery. Individual mapped shops appear as dots at street level — Show locations zooms you in to them (scroll or double-click to zoom).

Basemap:
Under 50% 50–100% 100–150% 150–250% 250%+ 0–2 (not published) / no data ZIP total (dot size) Mapped shop (OpenStreetMap, street level)

Map data © OpenStreetMap contributors, tiles by OpenFreeMap.

White dots are ZIP totals from the official Census count — the bigger the dot, the more coffee shops in that ZIP. They are aggregated, not individual shops. Turquoise dots are individual locations mapped in OpenStreetMap, shown only at street level; they are crowd-sourced and indicative, may be incomplete, and do not equal the official counts. Only the official ZIP totals feed the saturation index.

Market trend — up 10% since 2015

Number of coffee shops in Broome County across 2015–2023, on a consistent set of ZIP codes present in every year — so changes are real, not ZIP-boundary artifacts. 2015/2018 are pre-pandemic baselines; 2020/2021 are COVID-distorted.

41
2015
48
2018
48
2020
46
2021
49
2022
45
2023

Highest measured density

ZIP
vs. U.S. average
Index
13865 Windsor
247%
13850 Vestal
208%
13903 Binghamton
171%
13790 Johnson City
162%
13904 Binghamton
158%
13901 Binghamton
155%
13760 Endicott
89%
13905 Binghamton
44%

Lowest measured density

ZIP
vs. U.S. average
Index
13905 Binghamton
44%
13760 Endicott
89%
13901 Binghamton
155%
13904 Binghamton
158%
13790 Johnson City
162%
13903 Binghamton
171%
13850 Vestal
208%
13865 Windsor
247%
Low measured density is not evidence of opportunity. A ZIP with few coffee shops may simply lack foot traffic, retail space, or demand. We rank only residential and mixed ZIPs here; employment hubs and visitor destinations are listed separately below. ZIPs where Census did not publish a count (0–2 businesses) are not ranked: they may be the least served of all, but the data cannot tell 0 from 1 or 2. Verify those locally.

All ZIP codes

Click a column header to sort. Index = coffee shops per 10,000 people present (residents + 0.5×workers) ÷ the U.S. average. 100% = exactly average.

ZIPNeighborhood ResidentsWorkersCoffee shops Per 10kIndexStatus
13865Windsor 5,610326 3 5.2 247% High density
13850Vestal 23,68912,042 13 4.4 208% High density
13903Binghamton 17,5693,704 7 3.6 171% High density
13790Johnson City 18,7399,599 8 3.4 162% High density
13904Binghamton 9,2215,648 4 3.3 158% High density
13901Binghamton 19,6139,875 8 3.3 155% High density
13760Endicott 42,89610,429 9 1.9 89% Below average
13905Binghamton 27,9888,540 3 0.9 44% Far below average
13744Castle Creek 1,12576 0–2 — — Not published
13745Chenango Bridge —84 0–2 — — Not published
13746Chenango Forks 2,535156 0–2 — — Not published
13748Conklin 3,7382,017 0–2 — — Not published
13754Deposit 2,768638 0–2 — — Not published
13777Glen Aubrey 65642 0–2 — — Not published
13787Harpursville 2,432175 0–2 — — Not published
13794Killawog —21 0–2 — — Not published
13795Kirkwood 3,6811,382 0–2 — — Not published
13797Lisle 2,11951 0–2 — — Not published
13802Maine 729111 0–2 — — Not published
13813Nineveh 99799 0–2 — — Not published
13833Port Crane 4,190247 0–2 — — Not published
13851Vestal —35 0–2 — — Not published
13862Whitney Point 3,4401,031 0–2 — — Not published
13902Binghamton 7,4492,292 0–2 — — Not published

Scroll the table sideways to see all columns.

Find an actual space in Vestal

The numbers above tell you how the market looks. To find a specific storefront, these marketplaces list available retail space for lease.

LoopNet
Largest commercial marketplace
Browse Vestal retail space →
Crexi
Free listings + market data
Browse Vestal retail space →
CityFeet
Retail space for lease
Browse Vestal retail space →

Open vacancy data (actual empty units) is only published by some cities; where it exists we show it directly. Listings above are third-party.

Census withholds some ZIP-by-industry cells to protect small businesses. 0–2 means the cell was not published (Census publishes industry counts only at 3+ per ZIP), so the ZIP is left unranked rather than counted as zero. ~ means the count is estimated from the broader industry group and can be off by a business or two.

Follow Broome County and coffee shops

When a data vintage changes or a section of this report is revised, we post it to a public update feed. No email address, no account, no tracking — and nothing is sent unless something actually changed.

Subscribe to updates (RSS) How these numbers are built →

Methodology & sources

Establishments. U.S. Census ZIP Code Business Patterns (ZBP 2023), NAICS 722515 — snack & non-alcoholic beverage bars (incl. coffee shops). Counts establishments with paid employees. ZBP is published annually with a ~2-year lag.

Fresh county signal. BLS QCEW (quarterly) is newer than ZBP — 2026 Q1 shows 49 establishments county-wide for this industry. It cannot be broken down by ZIP.

Population. U.S. Census American Community Survey 2024 5-year ZCTA population (table B01003). Workers are the ZIP's total employment from the same 2023 ZBP file.

Demand ("people present"). Demand comes from residents and daytime workers: residents + 0.5 × workers. This is the single documented assumption in the model and can be tuned.

Index. index = (ZIP establishments ÷ ZIP demand × 10,000) ÷ the U.S. average for this industry (2.10 per 10,000 present). It is a supply-side density measure; it does not capture income, rent, tourism, or whether locals actually want more.

Read the full methodology →  ·  Data sources & vintages →

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.