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DeKalb County, GA — Clothing stores Saturation

How many clothing stores exist per person present — residents plus daytime workers — by ZIP code, compared with the U.S. average. Establishment data: Census ZBP 2023. Population: ACS 2024 5-year. 41 ZIP codes analyzed.

Includes: Family clothing stores · General apparel shops. Counted together because official statistics use one 448140 code.

Measured density: Range spans bands — 0.77× the U.S. rate (between 0.77× and 1.40× once withheld ZIP cells are counted)

Why a range: Census does not publish a ZIP-by-industry count when that ZIP has 0–2 businesses. 35 ZIP cells in this county are withheld, 20 of them with residents. Each could hold 0, 1, or 2 businesses: counting them all as 0 gives the low end, counting them all as 2 gives the high end — the data cannot say where the truth sits. The density range uses only the populated cells, since ZIPs without residents are excluded from per-person rates. How ranges work

Range spans the U.S. rate   DeKalb County clothing stores — 77–140% of the U.S. rate

49 clothing stores are counted in DeKalb County — 0.5 per 10,000 people present (residents + daytime workers), 77% of the U.S. rate of 0.7.

On the comparable ZIP set (ZIPs with a published count in every year), the total has stayed roughly flat between 2015 and 2023 (48 → 49).

Measured supply density is highest in 30038 (Lithonia), 30032 (Decatur), 30033 (Decatur) — well above the national rate. On measured density alone, the lowest-density residential ZIPs with a published count are 30087 (Stone Mountain), 30340 (Atlanta), 30033 (Decatur).

Census County Business Patterns (2023) puts the county-wide count at 66 establishments, including locations in ZIP codes that do not map to a ZCTA — so it can run slightly above the sum of the ZIP rows on this page. It is annual, so it lags more than QCEW.

Measured density: DeKalb County sits at 77% of the U.S. rate for clothing stores. 20 ZIPs with population have no published count (each 0–2 businesses), so the true per-capita rate is between 77% and 140% of the U.S. rate. Why. The highest measured density is in 30038 and 30032; the lowest measured density is in 30087 and 30340.

This is a supply-side read: it counts existing clothing stores and the people present, not foot traffic, income, rent, or whether locals want more. Treat low density as a question to check, not an answer.

Clothing stores
49–119
published count; upper bound counts each withheld ZIP cell as 2 (35 cells) (2023)
Per 10,000 present
0.5
residents + daytime workers
U.S. average
0.7
per 10,000 present
County index
0.77×
vs. U.S.
Latest year (CBP)
66
2023 — $52M annual payroll
Residents
768,335
26 ZIPs with data
Workers
300,123
jobs located in county

Is the area growing?

Population
770,307
Census PEP, July 1 2024
Change since 2020
+0.7%
+5,677 people
Net migration 2024
−2,464
international +8,755, domestic −11,219
Jobs located here
337,241
LODES 2022, +1.5% since 2019

DeKalb County had an estimated 770,307 residents on July 1, 2024 — 0.7% more than in 2020 (+5,677). In the latest year it gained 2,260 people: births minus deaths +4,816, international migration +8,755, domestic migration −11,219. Components are published separately and may not sum exactly.

337,241 jobs were located in the county in 2022 (+1.5% since 2019), and 340,584 employed residents lived there (+0.3% since 2019). LODES counts wage and salary jobs covered by unemployment insurance plus federal jobs; it excludes the self-employed and military, and counts jobs rather than unique people. 2019→2022 spans the pandemic, so read it as one change, not a trend.

Population and migration say whether the customer base is growing. They do not say whether people want another business of this type. Definitions and limits →  ·  Full county detail →

ZIP gaining residents
2015–19 → 2020–24
Change
30038 Lithonia
+10.8%
30341 Atlanta
+10.5%
30338 Atlanta
+9.9%
ZIP losing residents
2015–19 → 2020–24
Change
30034 Decatur
−13.3%
30032 Decatur
−10.5%

ACS 5-year estimates for 2015–2019 and 2020–2024. Only ZIPs with at least 2,000 residents in both windows and a change larger than the survey margin of error (90%) are listed — small ZIPs move a lot on paper without a real signal.

Nonemployer businesses

Not shown. Census now groups clothing with clothing accessories (NAICS 45811); a family-clothing-only nonemployer count is not published.

Census Nonemployer Statistics 2024 (NAICS 2022). We do not approximate this figure.

Saturation map

Each ZIP area is shaded by its density of this business type per person present (residents + workers) vs. the U.S. average. Click any ZIP to zoom to its boundary, see its numbers, and switch to aerial imagery. Individual mapped shops appear as dots at street level — Show locations zooms you in to them (scroll or double-click to zoom).

Basemap:
Under 50% 50–100% 100–150% 150–250% 250%+ 0–2 (not published) / no data ZIP total (dot size) Mapped shop (OpenStreetMap, street level)

Map data © OpenStreetMap contributors, tiles by OpenFreeMap.

White dots are ZIP totals from the official Census count — the bigger the dot, the more clothing stores in that ZIP. They are aggregated, not individual shops. Turquoise dots are individual locations mapped in OpenStreetMap, shown only at street level; they are crowd-sourced and indicative, may be incomplete, and do not equal the official counts. Only the official ZIP totals feed the saturation index.

Market trend — up 2% since 2015

Number of clothing stores in DeKalb County across 2015–2023, on a consistent set of ZIP codes present in every year — so changes are real, not ZIP-boundary artifacts. 2015/2018 are pre-pandemic baselines; 2020/2021 are COVID-distorted.

48
2015
49
2018
48
2020
48
2021
46
2022
49
2023

Highest measured density

ZIP
vs. U.S. average
Index
30038 Lithonia
246%
30032 Decatur
190%
30033 Decatur
181%
30340 Atlanta
178%
30087 Stone Mountain
173%

Lowest measured density

ZIP
vs. U.S. average
Index
30087 Stone Mountain
173%
30340 Atlanta
178%
30033 Decatur
181%
30032 Decatur
190%
30038 Lithonia
246%
Low measured density is not evidence of opportunity. A ZIP with few clothing stores may simply lack foot traffic, retail space, or demand. We rank only residential and mixed ZIPs here; employment hubs and visitor destinations are listed separately below. ZIPs where Census did not publish a count (0–2 businesses) are not ranked: they may be the least served of all, but the data cannot tell 0 from 1 or 2. Verify those locally.

Employment hubs & destinations

These ZIPs have far more workers (or visitors) than residents, so their counts are driven by daytime and visitor demand — not a place to read "shortage" from resident numbers alone.

ZIPNeighborhoodType ResidentsWorkersClothing storesIndex
30346Atlanta Employment hub 4,41131,266 20 1443%
30322Atlanta Employment hub 2,52123,739 0–2 —

Scroll the table sideways to see all columns.

All ZIP codes

Click a column header to sort. Index = clothing stores per 10,000 people present (residents + 0.5×workers) ÷ the U.S. average. 100% = exactly average.

ZIPNeighborhood ResidentsWorkersClothing stores Per 10kIndexStatus
30346Atlanta 4,41131,266 20 10.0 1443% Very high density
30038Lithonia 43,7766,410 8 1.7 246% High density
30032Decatur 42,9485,351 6 1.3 190% High density
30033Decatur 31,31017,371 5 1.3 181% High density
30340Atlanta 30,06221,209 5 1.2 178% High density
30087Stone Mountain 38,9775,749 5 1.2 173% High density
30002Avondale Estates 5,225769 0–2 — — Not published
30021Clarkston 27,7811,886 0–2 — — Not published
30030Decatur 31,75613,621 0–2 — — Not published
30031Decatur —91 0–2 — — Not published
30034Decatur 41,8475,209 0–2 — — Not published
30035Decatur 21,5696,872 0–2 — — Not published
30036Decatur —134 0–2 — — Not published
30037Decatur —438 0–2 — — Not published
30058Lithonia 62,6148,116 0–2 — — Not published
30072Pine Lake 80026 0–2 — — Not published
30074Redan —39 0–2 — — Not published
30079Scottdale 4,831948 0–2 — — Not published
30083Stone Mountain 62,7248,304 0–2 — — Not published
30084Tucker 38,24226,301 0–2 — — Not published
30085Tucker —540 0–2 — — Not published
30086Stone Mountain —19 0–2 — — Not published
30088Stone Mountain 29,2401,260 0–2 — — Not published
30294Ellenwood 41,98312,482 0–2 — — Not published
30317Atlanta 15,6223,096 0–2 — — Not published
30319Atlanta 45,98519,199 0–2 — — Not published
30322Atlanta 2,52123,739 0–2 — — Not published
30329Atlanta 27,27822,847 0–2 — — Not published
30333Atlanta —397 0–2 — — Not published
30338Atlanta 39,46521,098 0–2 — — Not published
30341Atlanta 36,02122,657 0–2 — — Not published
30345Atlanta 24,4928,836 0–2 — — Not published
30356Atlanta —90 0–2 — — Not published
30359Atlanta —55 0–2 — — Not published
30360Atlanta 16,8555,501 0–2 — — Not published
30362Atlanta —52 0–2 — — Not published
30366Atlanta —103 0–2 — — Not published
31107Atlanta —12 0–2 — — Not published
31119Atlanta —12 0–2 — — Not published
31141Atlanta —7 0–2 — — Not published
31145Atlanta —9 0–2 — — Not published

Scroll the table sideways to see all columns.

Find an actual space in Atlanta

The numbers above tell you how the market looks. To find a specific storefront, these marketplaces list available retail space for lease.

LoopNet
Largest commercial marketplace
Browse Atlanta retail space →
Crexi
Free listings + market data
Browse Atlanta retail space →
CityFeet
Retail space for lease
Browse Atlanta retail space →

Open vacancy data (actual empty units) is only published by some cities; where it exists we show it directly. Listings above are third-party.

Census withholds some ZIP-by-industry cells to protect small businesses. 0–2 means the cell was not published (Census publishes industry counts only at 3+ per ZIP), so the ZIP is left unranked rather than counted as zero. ~ means the count is estimated from the broader industry group and can be off by a business or two.

Follow DeKalb County and clothing stores

When a data vintage changes or a section of this report is revised, we post it to a public update feed. No email address, no account, no tracking — and nothing is sent unless something actually changed.

Subscribe to updates (RSS) How these numbers are built →

Methodology & sources

Establishments. U.S. Census ZIP Code Business Patterns (ZBP 2023), NAICS 448140 — family clothing stores. Counts establishments with paid employees. ZBP is published annually with a ~2-year lag.

Fresh county signal. This industry has no clean QCEW series, so the freshest county signal is Census County Business Patterns 2023: 66 establishments and $52M in annual payroll county-wide. This count includes locations in ZIP codes that do not map to a ZCTA, so it can be slightly higher than the sum of the ZIP rows. CBP is annual and slower than QCEW. It cannot be broken down by ZIP.

Population. U.S. Census American Community Survey 2024 5-year ZCTA population (table B01003). Workers are the ZIP's total employment from the same 2023 ZBP file.

Demand ("people present"). Demand comes from residents and daytime workers: residents + 0.5 × workers. This is the single documented assumption in the model and can be tuned.

Index. index = (ZIP establishments ÷ ZIP demand × 10,000) ÷ the U.S. average for this industry (0.69 per 10,000 present). It is a supply-side density measure; it does not capture income, rent, tourism, or whether locals actually want more.

Read the full methodology →  ·  Data sources & vintages →

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.