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Monroe County, NY — Pet care Saturation

How many pet care exist per person present — residents plus daytime workers — by ZIP code, compared with the U.S. average. Establishment data: Census ZBP 2023. Population: ACS 2024 5-year. 53 ZIP codes analyzed.

Includes: Pet grooming · Boarding & kennels · Dog day care · Pet sitting services. Counted together because official statistics use one 812910 code.

Measured density: Range spans bands — 0.63× the U.S. rate (between 0.63× and 1.73× once withheld ZIP cells are counted)

Why a range: Census does not publish a ZIP-by-industry count when that ZIP has 0–2 businesses. 42 ZIP cells in this county are withheld, 32 of them with residents. Each could hold 0, 1, or 2 businesses: counting them all as 0 gives the low end, counting them all as 2 gives the high end — the data cannot say where the truth sits. The density range uses only the populated cells, since ZIPs without residents are excluded from per-person rates. How ranges work

Range spans the U.S. rate   Monroe County pet care — 63–173% of the U.S. rate

37 pet care are counted in Monroe County — 0.4 per 10,000 people present (residents + daytime workers), 63% of the U.S. rate of 0.6.

On the comparable ZIP set (ZIPs with a published count in every year), the total has risen 8% between 2015 and 2023 (12 → 13). That set is smaller than today's county total. 2020–2021 were pandemic-distorted, and Census rounds counts, so small moves are within noise.

Measured supply density is highest in 14472 (Honeoye Falls), 14559 (Spencerport), 14526 (Penfield) — well above the national rate. On measured density alone, the lowest-density residential ZIPs with a published count are 14624 (Rochester), 14623 (Rochester), 14450 (Fairport).

Census County Business Patterns (2023) puts the county-wide count at 56 establishments, including locations in ZIP codes that do not map to a ZCTA — so it can run slightly above the sum of the ZIP rows on this page. It is annual, so it lags more than QCEW.

Measured density: Monroe County sits at 63% of the U.S. rate for pet care. 32 ZIPs with population have no published count (each 0–2 businesses), so the true per-capita rate is between 63% and 173% of the U.S. rate. Why. The highest measured density is in 14472 and 14559; the lowest measured density is in 14624 and 14623.

This is a supply-side read: it counts existing pet care and the people present, not foot traffic, income, rent, or whether locals want more. Treat low density as a question to check, not an answer.

Pet care
37–121
published count; upper bound counts each withheld ZIP cell as 2 (42 cells) (2023)
Per 10,000 present
0.4
residents + daytime workers
U.S. average
0.6
per 10,000 present
County index
0.63×
vs. U.S.
Latest year (CBP)
56
2023 — $10M annual payroll
Residents
753,585
43 ZIPs with data
Workers
345,001
jobs located in county

Is the area growing?

Population
752,202
Census PEP, July 1 2024
Change since 2020
−0.7%
−5,545 people
Net migration 2024
+888
international +3,666, domestic −2,778
Jobs located here
379,674
LODES 2022, −6.2% since 2019

Monroe County had an estimated 752,202 residents on July 1, 2024 — 0.7% fewer than in 2020 (−5,545). In the latest year it gained 1,301 people: births minus deaths +416, international migration +3,666, domestic migration −2,778. Components are published separately and may not sum exactly.

379,674 jobs were located in the county in 2022 (−6.2% since 2019), and 342,881 employed residents lived there (−5.6% since 2019). LODES counts wage and salary jobs covered by unemployment insurance plus federal jobs; it excludes the self-employed and military, and counts jobs rather than unique people. 2019→2022 spans the pandemic, so read it as one change, not a trend.

Population and migration say whether the customer base is growing. They do not say whether people want another business of this type. Definitions and limits →  ·  Full county detail →

ZIP gaining residents
2015–19 → 2020–24
Change
14627 Rochester
+34.5%
14618 Rochester
+12.7%
ZIP losing residents
2015–19 → 2020–24
Change

No ZIP had a statistically significant decrease.

ACS 5-year estimates for 2015–2019 and 2020–2024. Only ZIPs with at least 2,000 residents in both windows and a change larger than the survey margin of error (90%) are listed — small ZIPs move a lot on paper without a real signal.

Nonemployer businesses (no paid employees)

Nonemployer businesses
317
no paid employees (2024)
Receipts
$7.6M
published gross receipts
Receipts per business
$24K
gross, not profit

Census Nonemployer Statistics counts businesses with no paid employees — a separate universe from the employer establishments counted above; a business is in one or the other, never both. They are not storefronts by definition: many are home-based, mobile, or part-time.

We show them beside the density index, not inside it. In categories such as nail and beauty salons, child care, and pet care, one-person businesses can outnumber employer establishments, so the employer-only count understates how many businesses exist. That is not evidence of higher demand.

Receipts are gross revenue reported for these businesses — not profit, and not the size of the local market. Census publishes this only at county level, so it is not shown on the ZIP map. See methodology.

Saturation map

Each ZIP area is shaded by its density of this business type per person present (residents + workers) vs. the U.S. average. Click any ZIP to zoom to its boundary, see its numbers, and switch to aerial imagery. Individual mapped shops appear as dots at street level — Show locations zooms you in to them (scroll or double-click to zoom).

Basemap:
Under 50% 50–100% 100–150% 150–250% 250%+ 0–2 (not published) / no data ZIP total (dot size) Mapped shop (OpenStreetMap, street level)

Map data © OpenStreetMap contributors, tiles by OpenFreeMap.

White dots are ZIP totals from the official Census count — the bigger the dot, the more pet care in that ZIP. They are aggregated, not individual shops. Turquoise dots are individual locations mapped in OpenStreetMap, shown only at street level; they are crowd-sourced and indicative, may be incomplete, and do not equal the official counts. Only the official ZIP totals feed the saturation index.

Market trend — up 8% since 2015

Number of pet care in Monroe County across 2015–2023, on a consistent set of ZIP codes present in every year — so changes are real, not ZIP-boundary artifacts. 2015/2018 are pre-pandemic baselines; 2020/2021 are COVID-distorted.

12
2015
13
2018
13
2020
14
2021
14
2022
13
2023

Highest measured density

ZIP
vs. U.S. average
Index
14472 Honeoye Falls
475%
14559 Spencerport
255%
14526 Penfield
217%
14420 Brockport
205%
14607 Rochester
192%
14580 Webster
175%
14621 Rochester
116%
14609 Rochester
110%
14450 Fairport
97%
14623 Rochester
95%
14624 Rochester
95%

Lowest measured density

ZIP
vs. U.S. average
Index
14624 Rochester
95%
14623 Rochester
95%
14450 Fairport
97%
14609 Rochester
110%
14621 Rochester
116%
14580 Webster
175%
14607 Rochester
192%
14420 Brockport
205%
14526 Penfield
217%
14559 Spencerport
255%
14472 Honeoye Falls
475%
Low measured density is not evidence of opportunity. A ZIP with few pet care may simply lack foot traffic, retail space, or demand. We rank only residential and mixed ZIPs here; employment hubs and visitor destinations are listed separately below. ZIPs where Census did not publish a count (0–2 businesses) are not ranked: they may be the least served of all, but the data cannot tell 0 from 1 or 2. Verify those locally.

Employment hubs & destinations

These ZIPs have far more workers (or visitors) than residents, so their counts are driven by daytime and visitor demand — not a place to read "shortage" from resident numbers alone.

ZIPNeighborhoodType ResidentsWorkersPet careIndex
14604Rochester Employment hub 3,25111,871 0–2 —
14614Rochester Employment hub 1,1586,804 0–2 —
14627Rochester Employment hub 3,15913,485 0–2 —

Scroll the table sideways to see all columns.

All ZIP codes

Click a column header to sort. Index = pet care per 10,000 people present (residents + 0.5×workers) ÷ the U.S. average. 100% = exactly average.

ZIPNeighborhood ResidentsWorkersPet care Per 10kIndexStatus
14472Honeoye Falls 9,0391,915 3 3.0 475% Very high density
14559Spencerport 17,2002,864 3 1.6 255% Very high density
14526Penfield 19,6294,602 3 1.4 217% High density
14420Brockport 20,3755,555 3 1.3 205% High density
14607Rochester 17,89113,762 3 1.2 192% High density
14580Webster 54,18018,304 7 1.1 175% High density
14621Rochester 32,38117,293 3 0.7 116% Above average
14609Rochester 40,2746,041 3 0.7 110% Above average
14450Fairport 42,75012,224 3 0.6 97% Below average
14623Rochester 26,03248,230 3 0.6 95% Below average
14624Rochester 38,62623,332 3 0.6 95% Below average
14410Adams Basin —39 0–2 — — Not published
14428Churchville 8,127879 0–2 — — Not published
14430Clarkson —110 0–2 — — Not published
14445East Rochester 7,5293,295 0–2 — — Not published
14464Hamlin 6,755667 0–2 — — Not published
14467Henrietta 10,1683,486 0–2 — — Not published
14468Hilton 18,5261,626 0–2 — — Not published
14506Mendon 923601 0–2 — — Not published
14511Mumford 548119 0–2 — — Not published
14514North Chili 6,5721,288 0–2 — — Not published
14515North Greece 21515 0–2 — — Not published
14534Pittsford 33,2309,519 0–2 — — Not published
14543Rush 3,7171,081 0–2 — — Not published
14546Scottsville 4,4501,469 0–2 — — Not published
14586West Henrietta 13,29111,207 0–2 — — Not published
14602Rochester —56 0–2 — — Not published
14603Rochester —180 0–2 — — Not published
14604Rochester 3,25111,871 0–2 — — Not published
14605Rochester 11,7835,863 0–2 — — Not published
14606Rochester 25,53814,496 0–2 — — Not published
14608Rochester 12,7924,126 0–2 — — Not published
14610Rochester 14,3115,272 0–2 — — Not published
14611Rochester 17,1455,932 0–2 — — Not published
14612Rochester 35,1524,557 0–2 — — Not published
14613Rochester 15,0472,328 0–2 — — Not published
14614Rochester 1,1586,804 0–2 — — Not published
14615Rochester 17,8848,948 0–2 — — Not published
14616Rochester 26,8633,581 0–2 — — Not published
14617Rochester 21,7883,287 0–2 — — Not published
14618Rochester 25,47615,289 0–2 — — Not published
14619Rochester 13,477974 0–2 — — Not published
14620Rochester 23,76926,709 0–2 — — Not published
14622Rochester 12,5742,273 0–2 — — Not published
14625Rochester 10,7176,887 0–2 — — Not published
14626Rochester 29,27312,945 0–2 — — Not published
14627Rochester 3,15913,485 0–2 — — Not published
14638Rochester —4 0–2 — — Not published
14642Rochester 0127 0–2 — — Not published
14649Rochester —139 0–2 — — Not published
14650Rochester —308 0–2 — — Not published
14652Rochester —518 0–2 — — Not published
14692Rochester —861 0–2 — — Not published

Scroll the table sideways to see all columns.

Find an actual space in Rochester

The numbers above tell you how the market looks. To find a specific storefront, these marketplaces list available retail space for lease.

LoopNet
Largest commercial marketplace
Browse Rochester retail space →
Crexi
Free listings + market data
Browse Rochester retail space →
CityFeet
Retail space for lease
Browse Rochester retail space →

Open vacancy data (actual empty units) is only published by some cities; where it exists we show it directly. Listings above are third-party.

Census withholds some ZIP-by-industry cells to protect small businesses. 0–2 means the cell was not published (Census publishes industry counts only at 3+ per ZIP), so the ZIP is left unranked rather than counted as zero. ~ means the count is estimated from the broader industry group and can be off by a business or two.

Follow Monroe County and pet care

When a data vintage changes or a section of this report is revised, we post it to a public update feed. No email address, no account, no tracking — and nothing is sent unless something actually changed.

Subscribe to updates (RSS) How these numbers are built →

Methodology & sources

Establishments. U.S. Census ZIP Code Business Patterns (ZBP 2023), NAICS 812910 — pet care (except veterinary) services. Counts establishments with paid employees. ZBP is published annually with a ~2-year lag.

Fresh county signal. This industry has no clean QCEW series, so the freshest county signal is Census County Business Patterns 2023: 56 establishments and $10M in annual payroll county-wide. This count includes locations in ZIP codes that do not map to a ZCTA, so it can be slightly higher than the sum of the ZIP rows. CBP is annual and slower than QCEW. It cannot be broken down by ZIP.

Population. U.S. Census American Community Survey 2024 5-year ZCTA population (table B01003). Workers are the ZIP's total employment from the same 2023 ZBP file.

Demand ("people present"). Demand comes from residents and daytime workers: residents + 0.5 × workers. This is the single documented assumption in the model and can be tuned.

Index. index = (ZIP establishments ÷ ZIP demand × 10,000) ÷ the U.S. average for this industry (0.63 per 10,000 present). It is a supply-side density measure; it does not capture income, rent, tourism, or whether locals actually want more.

Read the full methodology →  ·  Data sources & vintages →

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.