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Worcester County, MA

Pick an industry to see how saturated it is across Worcester County's ZIP codes, compared with the U.S. average. All figures use Census ZBP 2023 + ACS 2024.

Convenience stores

124–270 in Worcester County
133–262%
of U.S. average Range spans bands

Auto repair

97–249 in Worcester County
110–253%
of U.S. average Range spans bands

Coffee shops

208–330 in Worcester County
97–142%
of U.S. average Range spans bands

Dentists

322–442 in Worcester County
93–121%
of U.S. average Range spans bands

Day care

182–308 in Worcester County
88–136%
of U.S. average Range spans bands

Beauty salons

186–316 in Worcester County
88–137%
of U.S. average Range spans bands

Restaurants

569–653 in Worcester County
87–96%
of U.S. average Below average

Fast food

572–660 in Worcester County
83–93%
of U.S. average Below average

Gyms

75–233 in Worcester County
72–198%
of U.S. average Range spans bands

Nail salons

58–222 in Worcester County
67–226%
of U.S. average Range spans bands

Car washes

32–206 in Worcester County
64–361%
of U.S. average Range spans bands

Pharmacies

65–221 in Worcester County
62–185%
of U.S. average Range spans bands

Bars

62–226 in Worcester County
60–194%
of U.S. average Range spans bands

Pet care

38–208 in Worcester County
59–283%
of U.S. average Range spans bands

Grocery stores

92–246 in Worcester County
58–139%
of U.S. average Range spans bands

Clothing stores

20–198 in Worcester County
28–244%
of U.S. average Range spans bands

Population, migration, and jobs

Population
881,248
Census PEP, July 1 2024
Change since 2020
+2.8%
+24,156 people
Net migration 2024
+7,666
international +9,470, domestic −1,804
Jobs located here
352,167
LODES 2022, −0.4% since 2019
Employed residents
420,374
LODES 2022, −0.1% since 2019
Net movers (IRS)
−1,699
tax year 2021–2022: 26,152 in, 27,851 out

Population. Census estimates 881,248 residents on July 1, 2024, 2.8% above 2020 (+24,156).

Latest year (2023→2024): births minus deaths +738, international migration +9,470, domestic migration −1,804. These are model-based estimates built from births, deaths, and migration, revised annually — not a census count, and they can differ from the ACS 5-year figure used elsewhere on the site. Components may not sum exactly because of rounding.

Jobs. LODES counts 352,167 jobs located in the county in 2022 (−0.4% since 2019) and 420,374 employed residents (−0.1% since 2019). A job and a worker are not the same thing: the first is measured at the workplace, the second at the home address, and one person can hold two jobs. Self-employed, military, and informal work are excluded.

Where movers come from and go. IRS matched individual tax returns between 2021 and 2022. 26,152 people (exemptions) moved into Worcester County, reporting $1.41B in adjusted gross income; 27,851 moved out, reporting $1.60B. Net: −1,699 people.

Largest sources: Middlesex, MA (8,406) · Norfolk, MA (1,803) · Suffolk, MA (1,537). Largest destinations: Middlesex, MA (4,649) · Norfolk, MA (1,352) · Hampden, MA (1,048).

People are exemptions on matched returns — not a population estimate. Non-filers, dependents claimed elsewhere, and people whose address did not change are treated differently than in Census estimates. Tax data lag about two years.

Each source is reported at its own geography and year. None of them measures demand for a specific business type; they describe whether the local customer base and job base are expanding or shrinking. Definitions and limits →

ZIP gaining residents
2015–19 → 2020–24
Change
01610 Worcester
+38.2%
01566 Sturbridge
+31.7%
01602 Worcester
+18.3%
ZIP losing residents
2015–19 → 2020–24
Change
01518 Fiskdale
−34.2%
01452 Hubbardston
−7.2%
01475 Winchendon
−5.2%

ACS 5-year estimates for 2015–2019 and 2020–2024. Only ZIPs with at least 2,000 residents in both windows and a change larger than the survey margin of error (90%) are listed — small ZIPs move a lot on paper without a real signal.

ZIP change

Only ZIPs where the 2015–19→2020–24 population change is larger than the ACS margin of error and both windows have at least 2,000 residents. Sorted by population change. Jobs are LODES workplace jobs in the ZIP (2019→latest available year; 2019→2021 for Michigan, none for Alaska); a ZIP can contain more jobs than residents.

ZIPNeighborhood Residents 2015–19Residents 2020–24Pop change JobsJobs change
01610Worcester 22,02330,444 +38.2% 9,994−7.1%
01566Sturbridge 5,5927,362 +31.7% 3,511−4.2%
01602Worcester 22,90027,092 +18.3% 4,917+0.2%
01451Harvard 4,7315,487 +16.0% 1,296+1.6%
01581Westborough 19,03721,944 +15.3% 23,765−6.3%
01606Worcester 19,89622,844 +14.8% 10,799−5.8%
01510Clinton 13,93515,563 +11.7% 4,009−4.8%
01523Lancaster 7,7948,606 +10.4% 2,221−6.0%
01740Bolton 5,2995,737 +8.3% 1,278−16.5%
01473Westminster 7,7668,374 +7.8% 2,392−11.3%
01543Rutland 8,6859,353 +7.7% 1,448+6.0%
01520Holden 15,78116,912 +7.2% 3,591+1.0%
01505Boylston 4,6234,948 +7.0% 1,692+27.0%
01550Southbridge 16,88717,928 +6.2% 6,335+2.0%
01503Berlin 3,1823,378 +6.2% 776−3.0%
01757Milford 28,88330,609 +6.0% 18,326−0.8%
01453Leominster 41,64743,851 +5.3% 19,605−2.2%
01545Shrewsbury 37,08638,876 +4.8% 14,695+3.1%
01532Northborough 15,05615,750 +4.6% 9,240−5.3%
01570Webster 16,97317,748 +4.6% 6,604−3.9%
01462Lunenburg 11,40211,919 +4.5% 2,682+0.8%
01756Mendon 6,1156,325 +3.4% 1,776+9.4%
01440Gardner 20,61021,276 +3.2% 8,249+0.4%
01420Fitchburg 40,70241,839 +2.8% 12,930−3.2%
01541Princeton 3,4553,529 +2.1% 1,139−2.6%
01612Paxton 4,9005,002 +2.1% 1,039+0.5%
01571Dudley 11,72311,929 +1.8% 2,987−0.9%
01527Millbury 13,73213,961 +1.7% 5,174−6.3%
01501Auburn 16,61916,877 +1.6% 11,272+0.6%
01747Hopedale 5,9476,027 +1.3% 2,610+25.2%
01564Sterling 8,0918,183 +1.1% 2,623+4.0%
01562Spencer 11,92812,008 +0.7% 2,926−4.1%
01507Charlton 13,55013,435 −0.8% 4,151+3.7%
01529Millville 3,2563,160 −2.9% 258+35.1%
01475Winchendon 10,82510,265 −5.2% 1,725−5.1%
01452Hubbardston 4,7084,371 −7.2% 450+22.0%
01518Fiskdale 3,9472,598 −34.2% 1,692+14.0%

Scroll the table sideways to see all columns.

How to read these numbers

Each percentage is the county's density of that business type per 10,000 people present (residents + 0.5×workers), divided by the U.S. average. 100% = exactly average.

Density is a supply-side signal. It does not measure foot traffic, income, tourism, or whether locals actually want more of a given business.

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.