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Ocean County, NJ — Gas stations Saturation

How many gas stations exist per person present — residents plus daytime workers — by ZIP code, compared with the U.S. average. Establishment data: Census ZBP 2023. Population: ACS 2024 5-year. 31 ZIP codes analyzed.

Includes: Gas stations with a convenience store · Fuel + mart locations. Counted together because official statistics use one 447110 code.

Measured density: Range spans bands — 0.41× the U.S. rate (between 0.41× and 0.61× once withheld ZIP cells are counted)

Why a range: Census does not publish a ZIP-by-industry count when that ZIP has 0–2 businesses. 20 ZIP cells in this county are withheld, 18 of them with residents. Each could hold 0, 1, or 2 businesses: counting them all as 0 gives the low end, counting them all as 2 gives the high end — the data cannot say where the truth sits. The density range uses only the populated cells, since ZIPs without residents are excluded from per-person rates. How ranges work

Range spans the U.S. rate   Ocean County gas stations — 41–61% of the U.S. rate

71 gas stations are counted in Ocean County — 1.0 per 10,000 people present (residents + daytime workers), 41% of the U.S. rate of 2.4.

On the comparable ZIP set (ZIPs with a published count in every year), the total has risen 3% between 2015 and 2023 (63 → 65). That set is smaller than today's county total. 2020–2021 were pandemic-distorted, and Census rounds counts, so small moves are within noise.

Measured supply density is highest in 08087 (Tuckerton), 08050 (Manahawkin), 08721 (Bayville) — well above the national rate. On measured density alone, the lowest-density residential ZIPs with a published count are 08701 (Lakewood), 08757 (Toms River), 08759 (Manchester Township).

Census County Business Patterns (2023) puts the county-wide count at 79 establishments, including locations in ZIP codes that do not map to a ZCTA — so it can run slightly above the sum of the ZIP rows on this page. It is annual, so it lags more than QCEW.

Measured density: Ocean County sits at 41% of the U.S. rate for gas stations. 18 ZIPs with population have no published count (each 0–2 businesses), so the true per-capita rate is between 41% and 61% of the U.S. rate. Why. The highest measured density is in 08087 and 08050; the lowest measured density is in 08701 and 08757.

This is a supply-side read: it counts existing gas stations and the people present, not foot traffic, income, rent, or whether locals want more. Treat low density as a question to check, not an answer.

Gas stations
71–111
published count; upper bound counts each withheld ZIP cell as 2 (20 cells) (2023)
Per 10,000 present
1.0
residents + daytime workers
U.S. average
2.4
per 10,000 present
County index
0.41×
vs. U.S.
Latest year (CBP)
79
2023 — $51M annual payroll
Residents
653,364
29 ZIPs with data
Workers
171,260
jobs located in county

Is the area growing?

Population
666,434
Census PEP, July 1 2024
Change since 2020
+4.4%
+27,880 people
Net migration 2024
+2,906
international +1,776, domestic +1,130
Jobs located here
172,716
LODES 2022, +3.9% since 2019

Ocean County had an estimated 666,434 residents on July 1, 2024 — 4.4% more than in 2020 (+27,880). In the latest year it gained 5,989 people: births minus deaths +3,079, international migration +1,776, domestic migration +1,130. Components are published separately and may not sum exactly.

172,716 jobs were located in the county in 2022 (+3.9% since 2019), and 260,786 employed residents lived there (+4.1% since 2019). LODES counts wage and salary jobs covered by unemployment insurance plus federal jobs; it excludes the self-employed and military, and counts jobs rather than unique people. 2019→2022 spans the pandemic, so read it as one change, not a trend.

Population and migration say whether the customer base is growing. They do not say whether people want another business of this type. Definitions and limits →  ·  Full county detail →

ZIP gaining residents
2015–19 → 2020–24
Change
08701 Lakewood
+35.8%
08755 Toms River
+14.4%
08050 Manahawkin
+11.0%
ZIP losing residents
2015–19 → 2020–24
Change
08722 Beachwood
−1.2%

ACS 5-year estimates for 2015–2019 and 2020–2024. Only ZIPs with at least 2,000 residents in both windows and a change larger than the survey margin of error (90%) are listed — small ZIPs move a lot on paper without a real signal.

Nonemployer businesses

Not shown. Census publishes gasoline stations only as a broader 2022 grouping (NAICS 4571) that also includes other fuel retailers, so a convenience-store-gas-station-only nonemployer count is not published.

Census Nonemployer Statistics 2024 (NAICS 2022). We do not approximate this figure.

Saturation map

Each ZIP area is shaded by its density of this business type per person present (residents + workers) vs. the U.S. average. Click any ZIP to zoom to its boundary, see its numbers, and switch to aerial imagery. Individual mapped shops appear as dots at street level — Show locations zooms you in to them (scroll or double-click to zoom).

Basemap:
Under 50% 50–100% 100–150% 150–250% 250%+ 0–2 (not published) / no data ZIP total (dot size) Mapped shop (OpenStreetMap, street level)

Map data © OpenStreetMap contributors, tiles by OpenFreeMap.

White dots are ZIP totals from the official Census count — the bigger the dot, the more gas stations in that ZIP. They are aggregated, not individual shops. Turquoise dots are individual locations mapped in OpenStreetMap, shown only at street level; they are crowd-sourced and indicative, may be incomplete, and do not equal the official counts. Only the official ZIP totals feed the saturation index.

Market trend — up 3% since 2015

Number of gas stations in Ocean County across 2015–2023, on a consistent set of ZIP codes present in every year — so changes are real, not ZIP-boundary artifacts. 2015/2018 are pre-pandemic baselines; 2020/2021 are COVID-distorted.

63
2015
62
2018
65
2020
62
2021
63
2022
65
2023

Highest measured density

ZIP
vs. U.S. average
Index
08087 Tuckerton
126%
08050 Manahawkin
103%
08721 Bayville
86%
08753 Toms River
84%
08755 Toms River
69%
08723 Brick
67%
08731 Forked River
54%
08527 Jackson
53%
08759 Manchester Township
35%
08757 Toms River
34%
08701 Lakewood
15%

Lowest measured density

ZIP
vs. U.S. average
Index
08701 Lakewood
15%
08757 Toms River
34%
08759 Manchester Township
35%
08527 Jackson
53%
08731 Forked River
54%
08723 Brick
67%
08755 Toms River
69%
08753 Toms River
84%
08721 Bayville
86%
08050 Manahawkin
103%
08087 Tuckerton
126%
Low measured density is not evidence of opportunity. A ZIP with few gas stations may simply lack foot traffic, retail space, or demand. We rank only residential and mixed ZIPs here; employment hubs and visitor destinations are listed separately below. ZIPs where Census did not publish a count (0–2 businesses) are not ranked: they may be the least served of all, but the data cannot tell 0 from 1 or 2. Verify those locally.

All ZIP codes

Click a column header to sort. Index = gas stations per 10,000 people present (residents + 0.5×workers) ÷ the U.S. average. 100% = exactly average.

ZIPNeighborhood ResidentsWorkersGas stations Per 10kIndexStatus
08087Tuckerton 25,3423,010 8 3.0 126% Above average
08050Manahawkin 28,0539,186 8 2.5 103% Above average
08721Bayville 22,7833,348 5 2.0 86% Below average
08753Toms River 65,44819,507 15 2.0 84% Below average
08755Toms River 29,67013,659 6 1.6 69% Below average
08723Brick 32,14110,870 6 1.6 67% Below average
08731Forked River 21,6293,911 3 1.3 54% Below average
08527Jackson 58,9919,255 8 1.3 53% Below average
08759Manchester Township 34,2373,446 3 0.8 35% Far below average
08757Toms River 36,0872,295 3 0.8 34% Far below average
08701Lakewood 139,14958,640 6 0.4 15% Far below average
08005Barnegat 26,8662,633 0–2 — — Not published
08006Barnegat Light 500268 0–2 — — Not published
08008Beach Haven 6,8373,122 0–2 — — Not published
08092West Creek 3,119822 0–2 — — Not published
08533New Egypt 7,563726 0–2 — — Not published
08722Beachwood 11,088620 0–2 — — Not published
08724Brick 42,34512,182 0–2 — — Not published
08732Island Heights 1,558231 0–2 — — Not published
08733Lakehurst 2,8161,186 0–2 — — Not published
08734Lanoka Harbor 7,8791,670 0–2 — — Not published
08735Lavallette 3,451619 0–2 — — Not published
08738Mantoloking 1,38164 0–2 — — Not published
08739Normandy Beach —26 0–2 — — Not published
08740Ocean Gate 1,599147 0–2 — — Not published
08741Pine Beach 2,709283 0–2 — — Not published
08742Point Pleasant Beach 25,7327,334 0–2 — — Not published
08751Seaside Heights 4,185782 0–2 — — Not published
08752Seaside Park 2,338363 0–2 — — Not published
08754Toms River —977 0–2 — — Not published
08758Waretown 7,8681,081 0–2 — — Not published

Scroll the table sideways to see all columns.

Find an actual space in Lakewood

The numbers above tell you how the market looks. To find a specific storefront, these marketplaces list available retail space for lease.

LoopNet
Largest commercial marketplace
Browse Lakewood retail space →
Crexi
Free listings + market data
Browse Lakewood retail space →
CityFeet
Retail space for lease
Browse Lakewood retail space →

Open vacancy data (actual empty units) is only published by some cities; where it exists we show it directly. Listings above are third-party.

Census withholds some ZIP-by-industry cells to protect small businesses. 0–2 means the cell was not published (Census publishes industry counts only at 3+ per ZIP), so the ZIP is left unranked rather than counted as zero. ~ means the count is estimated from the broader industry group and can be off by a business or two.

Follow Ocean County and gas stations

When a data vintage changes or a section of this report is revised, we post it to a public update feed. No email address, no account, no tracking — and nothing is sent unless something actually changed.

Subscribe to updates (RSS) How these numbers are built →

Methodology & sources

Establishments. U.S. Census ZIP Code Business Patterns (ZBP 2023), NAICS 447110 — gasoline stations with convenience stores. Counts establishments with paid employees. ZBP is published annually with a ~2-year lag.

Fresh county signal. This industry has no clean QCEW series, so the freshest county signal is Census County Business Patterns 2023: 79 establishments and $51M in annual payroll county-wide. This count includes locations in ZIP codes that do not map to a ZCTA, so it can be slightly higher than the sum of the ZIP rows. CBP is annual and slower than QCEW. It cannot be broken down by ZIP.

Population. U.S. Census American Community Survey 2024 5-year ZCTA population (table B01003). Workers are the ZIP's total employment from the same 2023 ZBP file.

Demand ("people present"). Demand comes from residents and daytime workers: residents + 0.5 × workers. This is the single documented assumption in the model and can be tuned.

Index. index = (ZIP establishments ÷ ZIP demand × 10,000) ÷ the U.S. average for this industry (2.37 per 10,000 present). It is a supply-side density measure; it does not capture income, rent, tourism, or whether locals actually want more.

Read the full methodology →  ·  Data sources & vintages →

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.