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Richmond County, NY — Beauty salons Saturation

How many beauty salons exist per person present — residents plus daytime workers — by ZIP code, compared with the U.S. average. Establishment data: Census ZBP 2023. Population: ACS 2024 5-year. 13 ZIP codes analyzed.

Includes: Hair salons · Beauty salons · Blow-dry & styling bars · Makeup & skincare studios. Counted together because official statistics use one 812112 code.

Measured density: Above average — 1.34× the U.S. rate (between 1.34× and 1.36× once withheld ZIP cells are counted)

Why a range: Census does not publish a ZIP-by-industry count when that ZIP has 0–2 businesses. 2 ZIP cells in this county are withheld, 1 of them with residents. Each could hold 0, 1, or 2 businesses: counting them all as 0 gives the low end, counting them all as 2 gives the high end — the data cannot say where the truth sits. The density range uses only the populated cells, since ZIPs without residents are excluded from per-person rates. How ranges work

Above the U.S. rate   Richmond County beauty salons — 134–136% of the U.S. rate

154 beauty salons are counted in Richmond County — 2.8 per 10,000 people present (residents + daytime workers), 134% of the U.S. rate of 2.1.

On the comparable ZIP set (ZIPs with a published count in every year), the total has risen 9% between 2015 and 2023 (141 → 154). That set is smaller than today's county total. 2020–2021 were pandemic-distorted, and Census rounds counts, so small moves are within noise.

Measured supply density is highest in 10309 (Staten Island), 10306 (Staten Island), 10308 (Staten Island) — well above the national rate. On measured density alone, the lowest-density residential ZIPs with a published count are 10301 (Staten Island), 10314 (Staten Island), 10304 (Staten Island).

BLS QCEW puts the latest county-wide count (2026 Q1) at 147 establishments, the freshest available signal.

Measured density: Richmond County sits at 134% of the U.S. rate for beauty salons. 1 ZIPs with population have no published count (each 0–2 businesses), so the true per-capita rate is between 134% and 136% of the U.S. rate. Why. The highest measured density is in 10309 and 10306; the lowest measured density is in 10301 and 10314.

This is a supply-side read: it counts existing beauty salons and the people present, not foot traffic, income, rent, or whether locals want more. Treat low density as a question to check, not an answer.

Beauty salons
154–158
published count; upper bound counts each withheld ZIP cell as 2 (2 cells) (2023)
Per 10,000 present
2.8
residents + daytime workers
U.S. average
2.1
per 10,000 present
County index
1.34×
vs. U.S.
Latest quarter (QCEW)
147
2026 Q1 — county total
Residents
494,956
12 ZIPs with data
Workers
115,038
jobs located in county

Is the area growing?

Population
498,212
Census PEP, July 1 2024
Change since 2020
+0.6%
+3,099 people
Net migration 2024
+2,543
international +3,783, domestic −1,240
Jobs located here
128,538
LODES 2022, +6.1% since 2019

Richmond County had an estimated 498,212 residents on July 1, 2024 — 0.6% more than in 2020 (+3,099). In the latest year it gained 3,438 people: births minus deaths +865, international migration +3,783, domestic migration −1,240. Components are published separately and may not sum exactly.

128,538 jobs were located in the county in 2022 (+6.1% since 2019), and 219,955 employed residents lived there (+1.7% since 2019). LODES counts wage and salary jobs covered by unemployment insurance plus federal jobs; it excludes the self-employed and military, and counts jobs rather than unique people. 2019→2022 spans the pandemic, so read it as one change, not a trend.

Population and migration say whether the customer base is growing. They do not say whether people want another business of this type. Definitions and limits →  ·  Full county detail →

Nonemployer businesses (no paid employees)

Nonemployer businesses
860
no paid employees (2024)
Receipts
$23.0M
published gross receipts
Receipts per business
$27K
gross, not profit

Census Nonemployer Statistics counts businesses with no paid employees — a separate universe from the employer establishments counted above; a business is in one or the other, never both. They are not storefronts by definition: many are home-based, mobile, or part-time.

We show them beside the density index, not inside it. In categories such as nail and beauty salons, child care, and pet care, one-person businesses can outnumber employer establishments, so the employer-only count understates how many businesses exist. That is not evidence of higher demand.

Receipts are gross revenue reported for these businesses — not profit, and not the size of the local market. Census publishes this only at county level, so it is not shown on the ZIP map. See methodology.

Saturation map

Each ZIP area is shaded by its density of this business type per person present (residents + workers) vs. the U.S. average. Click any ZIP to zoom to its boundary, see its numbers, and switch to aerial imagery. Individual mapped shops appear as dots at street level — Show locations zooms you in to them (scroll or double-click to zoom).

Basemap:
Under 50% 50–100% 100–150% 150–250% 250%+ 0–2 (not published) / no data ZIP total (dot size) Mapped shop (OpenStreetMap, street level)

Map data © OpenStreetMap contributors, tiles by OpenFreeMap.

White dots are ZIP totals from the official Census count — the bigger the dot, the more beauty salons in that ZIP. They are aggregated, not individual shops. Turquoise dots are individual locations mapped in OpenStreetMap, shown only at street level; they are crowd-sourced and indicative, may be incomplete, and do not equal the official counts. Only the official ZIP totals feed the saturation index.

Market trend — up 9% since 2015

Number of beauty salons in Richmond County across 2015–2023, on a consistent set of ZIP codes present in every year — so changes are real, not ZIP-boundary artifacts. 2015/2018 are pre-pandemic baselines; 2020/2021 are COVID-distorted.

141
2015
150
2018
156
2020
152
2021
160
2022
154
2023

Highest measured density

ZIP
vs. U.S. average
Index
10309 Staten Island
241%
10306 Staten Island
221%
10308 Staten Island
198%
10302 Staten Island
179%
10310 Staten Island
163%
10312 Staten Island
151%
10305 Staten Island
139%
10307 Staten Island
117%
10304 Staten Island
107%
10314 Staten Island
87%
10301 Staten Island
42%

Lowest measured density

ZIP
vs. U.S. average
Index
10301 Staten Island
42%
10314 Staten Island
87%
10304 Staten Island
107%
10307 Staten Island
117%
10305 Staten Island
139%
10312 Staten Island
151%
10310 Staten Island
163%
10302 Staten Island
179%
10308 Staten Island
198%
10306 Staten Island
221%
10309 Staten Island
241%
Low measured density is not evidence of opportunity. A ZIP with few beauty salons may simply lack foot traffic, retail space, or demand. We rank only residential and mixed ZIPs here; employment hubs and visitor destinations are listed separately below. ZIPs where Census did not publish a count (0–2 businesses) are not ranked: they may be the least served of all, but the data cannot tell 0 from 1 or 2. Verify those locally.

All ZIP codes

Click a column header to sort. Index = beauty salons per 10,000 people present (residents + 0.5×workers) ÷ the U.S. average. 100% = exactly average.

ZIPNeighborhood ResidentsWorkersBeauty salons Per 10kIndexStatus
10309Staten Island 34,8859,912 20 5.0 241% High density
10306Staten Island 57,42811,150 29 4.6 221% High density
10308Staten Island 30,5682,055 13 4.1 198% High density
10302Staten Island 19,0304,932 8 3.7 179% High density
10310Staten Island 25,6727,801 10 3.4 163% High density
10312Staten Island 63,4696,750 21 3.1 151% High density
10305Staten Island 41,27014,238 14 2.9 139% Above average
10307Staten Island 15,5121,745 4 2.4 117% Above average
10304Staten Island 45,6587,473 11 2.2 107% Above average
10314Staten Island 93,91533,210 20 1.8 87% Below average
10301Staten Island 41,0529,251 4 0.9 42% Far below average
10303Staten Island 26,4976,521 0–2 — — Not published
10311Staten Island 01,154 0–2 — — Not published

Scroll the table sideways to see all columns.

Find an actual space in Staten Island

The numbers above tell you how the market looks. To find a specific storefront, these marketplaces list available retail space for lease.

LoopNet
Largest commercial marketplace
Browse Staten Island retail space →
Crexi
Free listings + market data
Browse Staten Island retail space →
CityFeet
Retail space for lease
Browse Staten Island retail space →

Open vacancy data (actual empty units) is only published by some cities; where it exists we show it directly. Listings above are third-party.

Census withholds some ZIP-by-industry cells to protect small businesses. 0–2 means the cell was not published (Census publishes industry counts only at 3+ per ZIP), so the ZIP is left unranked rather than counted as zero. ~ means the count is estimated from the broader industry group and can be off by a business or two.

Follow Richmond County and beauty salons

When a data vintage changes or a section of this report is revised, we post it to a public update feed. No email address, no account, no tracking — and nothing is sent unless something actually changed.

Subscribe to updates (RSS) How these numbers are built →

Methodology & sources

Establishments. U.S. Census ZIP Code Business Patterns (ZBP 2023), NAICS 812112 — beauty salons. Counts establishments with paid employees. ZBP is published annually with a ~2-year lag.

Fresh county signal. BLS QCEW (quarterly) is newer than ZBP — 2026 Q1 shows 147 establishments county-wide for this industry. It cannot be broken down by ZIP.

Population. U.S. Census American Community Survey 2024 5-year ZCTA population (table B01003). Workers are the ZIP's total employment from the same 2023 ZBP file.

Demand ("people present"). Demand comes from residents and daytime workers: residents + 0.5 × workers. This is the single documented assumption in the model and can be tuned.

Index. index = (ZIP establishments ÷ ZIP demand × 10,000) ÷ the U.S. average for this industry (2.08 per 10,000 present). It is a supply-side density measure; it does not capture income, rent, tourism, or whether locals actually want more.

Read the full methodology →  ·  Data sources & vintages →

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.