BizGapMap

Home / Beauty & hair salons / New Mexico / Bernalillo County, NM

Bernalillo County, NM — Beauty salons Saturation

How many beauty salons exist per person present — residents plus daytime workers — by ZIP code, compared with the U.S. average. Establishment data: Census ZBP 2023. Population: ACS 2024 5-year. 40 ZIP codes analyzed.

Includes: Hair salons · Beauty salons · Blow-dry & styling bars · Makeup & skincare studios. Counted together because official statistics use one 812112 code.

Measured density: Above average — 1.18× the U.S. rate (between 1.18× and 1.26× once withheld ZIP cells are counted)

Why a range: Census does not publish a ZIP-by-industry count when that ZIP has 0–2 businesses. 25 ZIP cells in this county are withheld, 7 of them with residents. Each could hold 0, 1, or 2 businesses: counting them all as 0 gives the low end, counting them all as 2 gives the high end — the data cannot say where the truth sits. The density range uses only the populated cells, since ZIPs without residents are excluded from per-person rates. How ranges work

Above the U.S. rate   Bernalillo County beauty salons — 118–126% of the U.S. rate

198 beauty salons are counted in Bernalillo County — 2.5 per 10,000 people present (residents + daytime workers), 118% of the U.S. rate of 2.1.

On the comparable ZIP set (ZIPs with a published count in every year), the total has risen 30% between 2015 and 2023 (132 → 172). That set is smaller than today's county total. 2020–2021 were pandemic-distorted, and Census rounds counts, so small moves are within noise.

Measured supply density is highest in 87110 (Albuquerque), 87104 (Albuquerque), 87113 (Albuquerque) — well above the national rate. On measured density alone, the lowest-density residential ZIPs with a published count are 87123 (Albuquerque), 87121 (Albuquerque), 87120 (Albuquerque).

BLS QCEW puts the latest county-wide count (2026 Q1) at 155 establishments, the freshest available signal.

Measured density: Bernalillo County sits at 118% of the U.S. rate for beauty salons. 7 ZIPs with population have no published count (each 0–2 businesses), so the true per-capita rate is between 118% and 126% of the U.S. rate. Why. The highest measured density is in 87110 and 87104; the lowest measured density is in 87123 and 87121.

This is a supply-side read: it counts existing beauty salons and the people present, not foot traffic, income, rent, or whether locals want more. Treat low density as a question to check, not an answer.

Beauty salons
198–248
published count; upper bound counts each withheld ZIP cell as 2 (25 cells) (2023)
Per 10,000 present
2.5
residents + daytime workers
U.S. average
2.1
per 10,000 present
County index
1.18×
vs. U.S.
Latest quarter (QCEW)
155
2026 Q1 — county total
Residents
670,037
22 ZIPs with data
Workers
273,695
jobs located in county

Is the area growing?

Population
671,747
Census PEP, July 1 2024
Change since 2020
−0.8%
−5,135 people
Net migration 2024
−675
international +3,943, domestic −4,618
Jobs located here
350,760
LODES 2022, +0.8% since 2019

Bernalillo County had an estimated 671,747 residents on July 1, 2024 — 0.8% fewer than in 2020 (−5,135). In the latest year it lost 825 people: births minus deaths −142, international migration +3,943, domestic migration −4,618. Components are published separately and may not sum exactly.

350,760 jobs were located in the county in 2022 (+0.8% since 2019), and 295,698 employed residents lived there (−0.2% since 2019). LODES counts wage and salary jobs covered by unemployment insurance plus federal jobs; it excludes the self-employed and military, and counts jobs rather than unique people. 2019→2022 spans the pandemic, so read it as one change, not a trend.

Population and migration say whether the customer base is growing. They do not say whether people want another business of this type. Definitions and limits →  ·  Full county detail →

Nonemployer businesses (no paid employees)

Nonemployer businesses
1,065
no paid employees (2024)
Receipts
$35.6M
published gross receipts
Receipts per business
$33K
gross, not profit

Census Nonemployer Statistics counts businesses with no paid employees — a separate universe from the employer establishments counted above; a business is in one or the other, never both. They are not storefronts by definition: many are home-based, mobile, or part-time.

We show them beside the density index, not inside it. In categories such as nail and beauty salons, child care, and pet care, one-person businesses can outnumber employer establishments, so the employer-only count understates how many businesses exist. That is not evidence of higher demand.

Receipts are gross revenue reported for these businesses — not profit, and not the size of the local market. Census publishes this only at county level, so it is not shown on the ZIP map. See methodology.

Saturation map

Each ZIP area is shaded by its density of this business type per person present (residents + workers) vs. the U.S. average. Click any ZIP to zoom to its boundary, see its numbers, and switch to aerial imagery. Individual mapped shops appear as dots at street level — Show locations zooms you in to them (scroll or double-click to zoom).

Basemap:
Under 50% 50–100% 100–150% 150–250% 250%+ 0–2 (not published) / no data ZIP total (dot size) Mapped shop (OpenStreetMap, street level)

Map data © OpenStreetMap contributors, tiles by OpenFreeMap.

White dots are ZIP totals from the official Census count — the bigger the dot, the more beauty salons in that ZIP. They are aggregated, not individual shops. Turquoise dots are individual locations mapped in OpenStreetMap, shown only at street level; they are crowd-sourced and indicative, may be incomplete, and do not equal the official counts. Only the official ZIP totals feed the saturation index.

Market trend — up 30% since 2015

Number of beauty salons in Bernalillo County across 2015–2023, on a consistent set of ZIP codes present in every year — so changes are real, not ZIP-boundary artifacts. 2015/2018 are pre-pandemic baselines; 2020/2021 are COVID-distorted.

132
2015
138
2018
142
2020
158
2021
172
2022
172
2023

Highest measured density

ZIP
vs. U.S. average
Index
87110 Albuquerque
289%
87104 Albuquerque
280%
87113 Albuquerque
232%
87109 Albuquerque
187%
87111 Albuquerque
163%
87108 Albuquerque
162%
87114 Albuquerque
142%
87106 Albuquerque
135%
87112 Albuquerque
128%
87122 Albuquerque
121%
87102 Albuquerque
115%
87107 Albuquerque
102%
87120 Albuquerque
53%
87121 Albuquerque
36%
87123 Albuquerque
36%

Lowest measured density

ZIP
vs. U.S. average
Index
87123 Albuquerque
36%
87121 Albuquerque
36%
87120 Albuquerque
53%
87107 Albuquerque
102%
87102 Albuquerque
115%
87122 Albuquerque
121%
87112 Albuquerque
128%
87106 Albuquerque
135%
87114 Albuquerque
142%
87108 Albuquerque
162%
87111 Albuquerque
163%
87109 Albuquerque
187%
87113 Albuquerque
232%
87104 Albuquerque
280%
87110 Albuquerque
289%
Low measured density is not evidence of opportunity. A ZIP with few beauty salons may simply lack foot traffic, retail space, or demand. We rank only residential and mixed ZIPs here; employment hubs and visitor destinations are listed separately below. ZIPs where Census did not publish a count (0–2 businesses) are not ranked: they may be the least served of all, but the data cannot tell 0 from 1 or 2. Verify those locally.

Employment hubs & destinations

These ZIPs have far more workers (or visitors) than residents, so their counts are driven by daytime and visitor demand — not a place to read "shortage" from resident numbers alone.

ZIPNeighborhoodType ResidentsWorkersBeauty salonsIndex
87117Kirtland Afb Destination 26464 0–2 —

Scroll the table sideways to see all columns.

All ZIP codes

Click a column header to sort. Index = beauty salons per 10,000 people present (residents + 0.5×workers) ÷ the U.S. average. 100% = exactly average.

ZIPNeighborhood ResidentsWorkersBeauty salons Per 10kIndexStatus
87110Albuquerque 39,68527,263 32 6.0 289% Very high density
87104Albuquerque 12,8535,253 9 5.8 280% Very high density
87113Albuquerque 16,07421,819 13 4.8 232% High density
87109Albuquerque 39,32439,586 23 3.9 187% High density
87111Albuquerque 57,08510,064 21 3.4 163% High density
87108Albuquerque 36,33110,665 14 3.4 162% High density
87114Albuquerque 70,11715,434 23 3.0 142% Above average
87106Albuquerque 26,95324,500 11 2.8 135% Above average
87112Albuquerque 44,2509,066 13 2.7 128% Above average
87122Albuquerque 18,5782,435 5 2.5 121% Above average
87102Albuquerque 20,12318,185 7 2.4 115% Above average
87107Albuquerque 27,56629,427 9 2.1 102% Above average
87120Albuquerque 66,09713,658 8 1.1 53% Below average
87121Albuquerque 75,51010,331 6 0.7 36% Far below average
87123Albuquerque 42,25223,356 4 0.7 36% Far below average
87008Cedar Crest 2,520486 0–2 — — Not published
87022Isleta 8185 0–2 — — Not published
87047Sandia Park 5,402230 0–2 — — Not published
87059Tijeras 10,241687 0–2 — — Not published
87101Albuquerque 0753 0–2 — — Not published
87103Albuquerque —336 0–2 — — Not published
87105Albuquerque 54,36710,640 0–2 — — Not published
87116Albuquerque 3,865141 0–2 — — Not published
87117Kirtland Afb 26464 0–2 — — Not published
87119Albuquerque —108 0–2 — — Not published
87125Albuquerque —489 0–2 — — Not published
87131Albuquerque —530 0–2 — — Not published
87153Albuquerque —4 0–2 — — Not published
87176Albuquerque —65 0–2 — — Not published
87184Albuquerque —35 0–2 — — Not published
87185Albuquerque —38 0–2 — — Not published
87187Albuquerque —12 0–2 — — Not published
87190Albuquerque —92 0–2 — — Not published
87191Albuquerque —523 0–2 — — Not published
87193Albuquerque —17 0–2 — — Not published
87194Albuquerque —4 0–2 — — Not published
87195Albuquerque —37 0–2 — — Not published
87196Albuquerque —32 0–2 — — Not published
87197Albuquerque —156 0–2 — — Not published
87199Albuquerque —103 0–2 — — Not published

Scroll the table sideways to see all columns.

Find an actual space in Albuquerque

The numbers above tell you how the market looks. To find a specific storefront, these marketplaces list available retail space for lease.

LoopNet
Largest commercial marketplace
Browse Albuquerque retail space →
Crexi
Free listings + market data
Browse Albuquerque retail space →
CityFeet
Retail space for lease
Browse Albuquerque retail space →

Open vacancy data (actual empty units) is only published by some cities; where it exists we show it directly. Listings above are third-party.

Census withholds some ZIP-by-industry cells to protect small businesses. 0–2 means the cell was not published (Census publishes industry counts only at 3+ per ZIP), so the ZIP is left unranked rather than counted as zero. ~ means the count is estimated from the broader industry group and can be off by a business or two.

Follow Bernalillo County and beauty salons

When a data vintage changes or a section of this report is revised, we post it to a public update feed. No email address, no account, no tracking — and nothing is sent unless something actually changed.

Subscribe to updates (RSS) How these numbers are built →

Methodology & sources

Establishments. U.S. Census ZIP Code Business Patterns (ZBP 2023), NAICS 812112 — beauty salons. Counts establishments with paid employees. ZBP is published annually with a ~2-year lag.

Fresh county signal. BLS QCEW (quarterly) is newer than ZBP — 2026 Q1 shows 155 establishments county-wide for this industry. It cannot be broken down by ZIP.

Population. U.S. Census American Community Survey 2024 5-year ZCTA population (table B01003). Workers are the ZIP's total employment from the same 2023 ZBP file.

Demand ("people present"). Demand comes from residents and daytime workers: residents + 0.5 × workers. This is the single documented assumption in the model and can be tuned.

Index. index = (ZIP establishments ÷ ZIP demand × 10,000) ÷ the U.S. average for this industry (2.08 per 10,000 present). It is a supply-side density measure; it does not capture income, rent, tourism, or whether locals actually want more.

Read the full methodology →  ·  Data sources & vintages →

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.