BizGapMap

Home / Beauty & hair salons / Illinois / Will County, IL

Will County, IL — Beauty salons Saturation

How many beauty salons exist per person present — residents plus daytime workers — by ZIP code, compared with the U.S. average. Establishment data: Census ZBP 2023. Population: ACS 2024 5-year. 31 ZIP codes analyzed.

Includes: Hair salons · Beauty salons · Blow-dry & styling bars · Makeup & skincare studios. Counted together because official statistics use one 812112 code.

Measured density: Above average — 1.22× the U.S. rate (between 1.22× and 1.36× once withheld ZIP cells are counted)

Why a range: Census does not publish a ZIP-by-industry count when that ZIP has 0–2 businesses. 13 ZIP cells in this county are withheld, 12 of them with residents. Each could hold 0, 1, or 2 businesses: counting them all as 0 gives the low end, counting them all as 2 gives the high end — the data cannot say where the truth sits. The density range uses only the populated cells, since ZIPs without residents are excluded from per-person rates. How ranges work

Above the U.S. rate   Will County beauty salons — 122–136% of the U.S. rate

209 beauty salons are counted in Will County — 2.5 per 10,000 people present (residents + daytime workers), 122% of the U.S. rate of 2.1.

On the comparable ZIP set (ZIPs with a published count in every year), the total has risen 22% between 2015 and 2023 (164 → 200). That set is smaller than today's county total. 2020–2021 were pandemic-distorted, and Census rounds counts, so small moves are within noise.

Measured supply density is highest in 60564 (Naperville), 60423 (Frankfort), 60448 (Mokena) — well above the national rate. On measured density alone, the lowest-density residential ZIPs with a published count are 60446 (Romeoville), 60403 (Crest Hill), 60490 (Bolingbrook).

BLS QCEW puts the latest county-wide count (2026 Q1) at 177 establishments, the freshest available signal.

Measured density: Will County sits at 122% of the U.S. rate for beauty salons. 12 ZIPs with population have no published count (each 0–2 businesses), so the true per-capita rate is between 122% and 136% of the U.S. rate. Why. The highest measured density is in 60564 and 60423; the lowest measured density is in 60446 and 60403.

This is a supply-side read: it counts existing beauty salons and the people present, not foot traffic, income, rent, or whether locals want more. Treat low density as a question to check, not an answer.

Beauty salons
209–235
published count; upper bound counts each withheld ZIP cell as 2 (13 cells) (2023)
Per 10,000 present
2.5
residents + daytime workers
U.S. average
2.1
per 10,000 present
County index
1.22×
vs. U.S.
Latest quarter (QCEW)
177
2026 Q1 — county total
Residents
697,966
30 ZIPs with data
Workers
252,149
jobs located in county

Is the area growing?

Population
708,583
Census PEP, July 1 2024
Change since 2020
+1.7%
+11,674 people
Net migration 2024
+3,423
international +3,854, domestic −431
Jobs located here
266,351
LODES 2022, +2.4% since 2019

Will County had an estimated 708,583 residents on July 1, 2024 — 1.7% more than in 2020 (+11,674). In the latest year it gained 5,200 people: births minus deaths +1,785, international migration +3,854, domestic migration −431. Components are published separately and may not sum exactly.

266,351 jobs were located in the county in 2022 (+2.4% since 2019), and 352,400 employed residents lived there (+0.0% since 2019). LODES counts wage and salary jobs covered by unemployment insurance plus federal jobs; it excludes the self-employed and military, and counts jobs rather than unique people. 2019→2022 spans the pandemic, so read it as one change, not a trend.

Population and migration say whether the customer base is growing. They do not say whether people want another business of this type. Definitions and limits →  ·  Full county detail →

ZIP gaining residents
2015–19 → 2020–24
Change
60442 Manhattan
+28.8%
60564 Naperville
+10.8%
60585 Plainfield
+8.7%
ZIP losing residents
2015–19 → 2020–24
Change

No ZIP had a statistically significant decrease.

ACS 5-year estimates for 2015–2019 and 2020–2024. Only ZIPs with at least 2,000 residents in both windows and a change larger than the survey margin of error (90%) are listed — small ZIPs move a lot on paper without a real signal.

Nonemployer businesses (no paid employees)

Nonemployer businesses
1,970
no paid employees (2024)
Receipts
$55.4M
published gross receipts
Receipts per business
$28K
gross, not profit

Census Nonemployer Statistics counts businesses with no paid employees — a separate universe from the employer establishments counted above; a business is in one or the other, never both. They are not storefronts by definition: many are home-based, mobile, or part-time.

We show them beside the density index, not inside it. In categories such as nail and beauty salons, child care, and pet care, one-person businesses can outnumber employer establishments, so the employer-only count understates how many businesses exist. That is not evidence of higher demand.

Receipts are gross revenue reported for these businesses — not profit, and not the size of the local market. Census publishes this only at county level, so it is not shown on the ZIP map. See methodology.

Saturation map

Each ZIP area is shaded by its density of this business type per person present (residents + workers) vs. the U.S. average. Click any ZIP to zoom to its boundary, see its numbers, and switch to aerial imagery. Individual mapped shops appear as dots at street level — Show locations zooms you in to them (scroll or double-click to zoom).

Basemap:
Under 50% 50–100% 100–150% 150–250% 250%+ 0–2 (not published) / no data ZIP total (dot size) Mapped shop (OpenStreetMap, street level)

Map data © OpenStreetMap contributors, tiles by OpenFreeMap.

White dots are ZIP totals from the official Census count — the bigger the dot, the more beauty salons in that ZIP. They are aggregated, not individual shops. Turquoise dots are individual locations mapped in OpenStreetMap, shown only at street level; they are crowd-sourced and indicative, may be incomplete, and do not equal the official counts. Only the official ZIP totals feed the saturation index.

Market trend — up 22% since 2015

Number of beauty salons in Will County across 2015–2023, on a consistent set of ZIP codes present in every year — so changes are real, not ZIP-boundary artifacts. 2015/2018 are pre-pandemic baselines; 2020/2021 are COVID-distorted.

164
2015
186
2018
177
2020
181
2021
181
2022
200
2023

Highest measured density

ZIP
vs. U.S. average
Index
60564 Naperville
304%
60423 Frankfort
233%
60448 Mokena
219%
60404 Shorewood
204%
60544 Plainfield
183%
60441 Lockport
154%
60491 Homer Glen
150%
60451 New Lenox
141%
60585 Plainfield
133%
60410 Channahon
131%
60440 Bolingbrook
130%
60432 Joliet
129%
60431 Joliet
109%
60435 Joliet
107%
60586 Plainfield
97%

Lowest measured density

ZIP
vs. U.S. average
Index
60446 Romeoville
88%
60403 Crest Hill
92%
60490 Bolingbrook
95%
60586 Plainfield
97%
60435 Joliet
107%
60431 Joliet
109%
60432 Joliet
129%
60440 Bolingbrook
130%
60410 Channahon
131%
60585 Plainfield
133%
60451 New Lenox
141%
60491 Homer Glen
150%
60441 Lockport
154%
60544 Plainfield
183%
60404 Shorewood
204%
Low measured density is not evidence of opportunity. A ZIP with few beauty salons may simply lack foot traffic, retail space, or demand. We rank only residential and mixed ZIPs here; employment hubs and visitor destinations are listed separately below. ZIPs where Census did not publish a count (0–2 businesses) are not ranked: they may be the least served of all, but the data cannot tell 0 from 1 or 2. Verify those locally.

All ZIP codes

Click a column header to sort. Index = beauty salons per 10,000 people present (residents + 0.5×workers) ÷ the U.S. average. 100% = exactly average.

ZIPNeighborhood ResidentsWorkersBeauty salons Per 10kIndexStatus
60564Naperville 47,01610,303 33 6.3 304% Very high density
60423Frankfort 32,83612,744 19 4.8 233% High density
60448Mokena 24,40512,717 14 4.6 219% High density
60404Shorewood 20,3856,346 10 4.2 204% High density
60544Plainfield 27,3068,538 12 3.8 183% High density
60441Lockport 36,8447,492 13 3.2 154% High density
60491Homer Glen 22,7575,694 8 3.1 150% High density
60451New Lenox 37,36114,239 13 2.9 141% Above average
60585Plainfield 25,9605,919 8 2.8 133% Above average
60410Channahon 14,2398,178 5 2.7 131% Above average
60440Bolingbrook 51,94036,349 19 2.7 130% Above average
60432Joliet 20,4653,812 6 2.7 129% Above average
60431Joliet 27,1387,761 7 2.3 109% Above average
60435Joliet 48,16720,537 13 2.2 107% Above average
60586Plainfield 47,8343,493 10 2.0 97% Below average
60490Bolingbrook 22,1566,168 5 2.0 95% Below average
60403Crest Hill 18,3715,240 4 1.9 92% Below average
60446Romeoville 41,67225,479 10 1.8 88% Below average
60401Beecher 7,6471,500 0–2 — — Not published
60408Braidwood 5,327547 0–2 — — Not published
60417Crete 14,9013,244 0–2 — — Not published
60421Elwood 3,6494,078 0–2 — — Not published
60433Joliet 16,3826,376 0–2 — — Not published
60434Joliet —222 0–2 — — Not published
60436Joliet 19,42316,430 0–2 — — Not published
60442Manhattan 13,7531,313 0–2 — — Not published
60449Monee 9,4776,653 0–2 — — Not published
60468Peotone 5,8091,029 0–2 — — Not published
60481Wilmington 11,1954,075 0–2 — — Not published
60484University Park 6,7624,988 0–2 — — Not published
60503Aurora 16,789907 0–2 — — Not published

Scroll the table sideways to see all columns.

Find an actual space in Bolingbrook

The numbers above tell you how the market looks. To find a specific storefront, these marketplaces list available retail space for lease.

LoopNet
Largest commercial marketplace
Browse Bolingbrook retail space →
Crexi
Free listings + market data
Browse Bolingbrook retail space →
CityFeet
Retail space for lease
Browse Bolingbrook retail space →

Open vacancy data (actual empty units) is only published by some cities; where it exists we show it directly. Listings above are third-party.

Census withholds some ZIP-by-industry cells to protect small businesses. 0–2 means the cell was not published (Census publishes industry counts only at 3+ per ZIP), so the ZIP is left unranked rather than counted as zero. ~ means the count is estimated from the broader industry group and can be off by a business or two.

Follow Will County and beauty salons

When a data vintage changes or a section of this report is revised, we post it to a public update feed. No email address, no account, no tracking — and nothing is sent unless something actually changed.

Subscribe to updates (RSS) How these numbers are built →

Methodology & sources

Establishments. U.S. Census ZIP Code Business Patterns (ZBP 2023), NAICS 812112 — beauty salons. Counts establishments with paid employees. ZBP is published annually with a ~2-year lag.

Fresh county signal. BLS QCEW (quarterly) is newer than ZBP — 2026 Q1 shows 177 establishments county-wide for this industry. It cannot be broken down by ZIP.

Population. U.S. Census American Community Survey 2024 5-year ZCTA population (table B01003). Workers are the ZIP's total employment from the same 2023 ZBP file.

Demand ("people present"). Demand comes from residents and daytime workers: residents + 0.5 × workers. This is the single documented assumption in the model and can be tuned.

Index. index = (ZIP establishments ÷ ZIP demand × 10,000) ÷ the U.S. average for this industry (2.08 per 10,000 present). It is a supply-side density measure; it does not capture income, rent, tourism, or whether locals actually want more.

Read the full methodology →  ·  Data sources & vintages →

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.