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Fulton County, GA — Bars Saturation

How many bars exist per person present — residents plus daytime workers — by ZIP code, compared with the U.S. average. Establishment data: Census ZBP 2023. Population: ACS 2024 5-year. 64 ZIP codes analyzed.

Includes: Bars & taverns · Pubs & brewpubs (drinking-focused) · Cocktail & wine bars · Taprooms. Counted together because official statistics use one 722410 code.

Measured density: Below average — 0.74× the U.S. rate (between 0.74× and 0.98× once withheld ZIP cells are counted)

Why a range: Census does not publish a ZIP-by-industry count when that ZIP has 0–2 businesses. 45 ZIP cells in this county are withheld, 20 of them with residents. Each could hold 0, 1, or 2 businesses: counting them all as 0 gives the low end, counting them all as 2 gives the high end — the data cannot say where the truth sits. The density range uses only the populated cells, since ZIPs without residents are excluded from per-person rates. How ranges work

Range spans the U.S. rate   Fulton County bars — 74–98% of the U.S. rate

131 bars are counted in Fulton County — 0.7 per 10,000 people present (residents + daytime workers), 74% of the U.S. rate of 1.0.

On the comparable ZIP set (ZIPs with a published count in every year), the total has risen 14% between 2015 and 2023 (95 → 108). That set is smaller than today's county total. 2020–2021 were pandemic-distorted, and Census rounds counts, so small moves are within noise.

Measured supply density is highest in 30305 (Atlanta), 30307 (Atlanta), 30324 (Atlanta) — well above the national rate. On measured density alone, the lowest-density residential ZIPs with a published count are 30075 (Roswell), 30350 (Atlanta), 30342 (Atlanta).

Census County Business Patterns (2023) puts the county-wide count at 145 establishments, including locations in ZIP codes that do not map to a ZCTA — so it can run slightly above the sum of the ZIP rows on this page. It is annual, so it lags more than QCEW.

Measured density: Fulton County sits at 74% of the U.S. rate for bars. 20 ZIPs with population have no published count (each 0–2 businesses), so the true per-capita rate is between 74% and 98% of the U.S. rate. Why. The highest measured density is in 30305 and 30307; the lowest measured density is in 30075 and 30350.

This is a supply-side read: it counts existing bars and the people present, not foot traffic, income, rent, or whether locals want more. Treat low density as a question to check, not an answer.

Bars
131–221
published count; upper bound counts each withheld ZIP cell as 2 (45 cells) (2023)
Per 10,000 present
0.7
residents + daytime workers
U.S. average
1.0
per 10,000 present
County index
0.74×
vs. U.S.
Latest year (CBP)
145
2023 — $94M annual payroll
Residents
1,201,203
38 ZIPs with data
Workers
984,920
jobs located in county

Is the area growing?

Population
1,090,354
Census PEP, July 1 2024
Change since 2020
+2.0%
+21,021 people
Net migration 2024
+1,451
international +9,571, domestic −8,120
Jobs located here
920,778
LODES 2022, +4.0% since 2019

Fulton County had an estimated 1,090,354 residents on July 1, 2024 — 2.0% more than in 2020 (+21,021). In the latest year it gained 6,383 people: births minus deaths +4,888, international migration +9,571, domestic migration −8,120. Components are published separately and may not sum exactly.

920,778 jobs were located in the county in 2022 (+4.0% since 2019), and 491,568 employed residents lived there (+4.8% since 2019). LODES counts wage and salary jobs covered by unemployment insurance plus federal jobs; it excludes the self-employed and military, and counts jobs rather than unique people. 2019→2022 spans the pandemic, so read it as one change, not a trend.

Population and migration say whether the customer base is growing. They do not say whether people want another business of this type. Definitions and limits →  ·  Full county detail →

ZIP gaining residents
2015–19 → 2020–24
Change
30213 Fairburn
+49.2%
30308 Atlanta
+23.0%
30309 Atlanta
+22.4%
ZIP losing residents
2015–19 → 2020–24
Change
30337 Atlanta
−23.4%

ACS 5-year estimates for 2015–2019 and 2020–2024. Only ZIPs with at least 2,000 residents in both windows and a change larger than the survey margin of error (90%) are listed — small ZIPs move a lot on paper without a real signal.

Nonemployer businesses (no paid employees)

Nonemployer businesses
278
no paid employees (2024)
Receipts
$6.2M
published gross receipts
Receipts per business
$22K
gross, not profit

Census Nonemployer Statistics counts businesses with no paid employees — a separate universe from the employer establishments counted above; a business is in one or the other, never both. They are not storefronts by definition: many are home-based, mobile, or part-time.

We show them beside the density index, not inside it. In categories such as nail and beauty salons, child care, and pet care, one-person businesses can outnumber employer establishments, so the employer-only count understates how many businesses exist. That is not evidence of higher demand.

Receipts are gross revenue reported for these businesses — not profit, and not the size of the local market. Census publishes this only at county level, so it is not shown on the ZIP map. See methodology.

Saturation map

Each ZIP area is shaded by its density of this business type per person present (residents + workers) vs. the U.S. average. Click any ZIP to zoom to its boundary, see its numbers, and switch to aerial imagery. Individual mapped shops appear as dots at street level — Show locations zooms you in to them (scroll or double-click to zoom).

Basemap:
Under 50% 50–100% 100–150% 150–250% 250%+ 0–2 (not published) / no data ZIP total (dot size) Mapped shop (OpenStreetMap, street level)

Map data © OpenStreetMap contributors, tiles by OpenFreeMap.

White dots are ZIP totals from the official Census count — the bigger the dot, the more bars in that ZIP. They are aggregated, not individual shops. Turquoise dots are individual locations mapped in OpenStreetMap, shown only at street level; they are crowd-sourced and indicative, may be incomplete, and do not equal the official counts. Only the official ZIP totals feed the saturation index.

Market trend — up 14% since 2015

Number of bars in Fulton County across 2015–2023, on a consistent set of ZIP codes present in every year — so changes are real, not ZIP-boundary artifacts. 2015/2018 are pre-pandemic baselines; 2020/2021 are COVID-distorted.

95
2015
108
2018
110
2020
105
2021
112
2022
108
2023

Highest measured density

ZIP
vs. U.S. average
Index
30305 Atlanta
419%
30307 Atlanta
270%
30324 Atlanta
255%
30313 Atlanta
246%
30316 Atlanta
193%
30312 Atlanta
190%
30306 Atlanta
174%
30318 Atlanta
173%
30009 Alpharetta
153%
30309 Atlanta
145%
30310 Atlanta
97%
30311 Atlanta
82%
30342 Atlanta
76%
30350 Atlanta
72%
30075 Roswell
62%

Lowest measured density

ZIP
vs. U.S. average
Index
30075 Roswell
62%
30350 Atlanta
72%
30342 Atlanta
76%
30311 Atlanta
82%
30310 Atlanta
97%
30309 Atlanta
145%
30009 Alpharetta
153%
30318 Atlanta
173%
30306 Atlanta
174%
30312 Atlanta
190%
30316 Atlanta
193%
30313 Atlanta
246%
30324 Atlanta
255%
30307 Atlanta
270%
30305 Atlanta
419%
Low measured density is not evidence of opportunity. A ZIP with few bars may simply lack foot traffic, retail space, or demand. We rank only residential and mixed ZIPs here; employment hubs and visitor destinations are listed separately below. ZIPs where Census did not publish a count (0–2 businesses) are not ranked: they may be the least served of all, but the data cannot tell 0 from 1 or 2. Verify those locally.

Employment hubs & destinations

These ZIPs have far more workers (or visitors) than residents, so their counts are driven by daytime and visitor demand — not a place to read "shortage" from resident numbers alone.

ZIPNeighborhoodType ResidentsWorkersBarsIndex
30308Atlanta Employment hub 23,18153,348 14 278%
30336Atlanta Destination 51426,474 3 216%
30303Atlanta Employment hub 6,79753,107 4 119%
30326Atlanta Employment hub 8,23454,348 0–2 —
30354Atlanta Employment hub 16,18267,347 0–2 —
30363Atlanta Employment hub 3,5239,729 0–2 —

Scroll the table sideways to see all columns.

All ZIP codes

Click a column header to sort. Index = bars per 10,000 people present (residents + 0.5×workers) ÷ the U.S. average. 100% = exactly average.

ZIPNeighborhood ResidentsWorkersBars Per 10kIndexStatus
30305Atlanta 28,11043,072 21 4.2 419% Very high density
30308Atlanta 23,18153,348 14 2.8 278% Very high density
30307Atlanta 21,7097,980 7 2.7 270% Very high density
30324Atlanta 29,07311,839 9 2.6 255% Very high density
30313Atlanta 10,91310,350 4 2.5 246% High density
30336Atlanta 51426,474 3 2.2 216% High density
30316Atlanta 35,10712,091 8 1.9 193% High density
30312Atlanta 26,9428,703 6 1.9 190% High density
30306Atlanta 24,2368,395 5 1.8 174% High density
30318Atlanta 59,60941,027 14 1.7 173% High density
30009Alpharetta 21,09535,378 6 1.5 153% High density
30309Atlanta 32,47958,430 9 1.5 145% Above average
30303Atlanta 6,79753,107 4 1.2 119% Above average
30310Atlanta 27,1866,711 3 1.0 97% Below average
30311Atlanta 34,9532,630 3 0.8 82% Below average
30342Atlanta 33,34937,654 4 0.8 76% Below average
30350Atlanta 35,17012,755 3 0.7 72% Below average
30075Roswell 56,26315,838 4 0.6 62% Below average
30004Alpharetta 68,70743,688 0–2 — — Not published
30005Alpharetta 41,83643,982 0–2 — — Not published
30022Alpharetta 64,54640,341 0–2 — — Not published
30023Alpharetta —130 0–2 — — Not published
30076Roswell 46,05432,236 0–2 — — Not published
30077Roswell —150 0–2 — — Not published
30097Duluth 46,87634,393 0–2 — — Not published
30098Duluth —35 0–2 — — Not published
30213Fairburn 50,62110,762 0–2 — — Not published
30268Palmetto 10,8742,976 0–2 — — Not published
30272Red Oak 0286 0–2 — — Not published
30291Union City 25,1309,963 0–2 — — Not published
30301Atlanta —515 0–2 — — Not published
30302Atlanta —60 0–2 — — Not published
30304Atlanta —21 0–2 — — Not published
30314Atlanta 23,3335,366 0–2 — — Not published
30315Atlanta 34,2646,400 0–2 — — Not published
30320Atlanta —9,994 4 — — Not published
30321Atlanta —200 0–2 — — Not published
30325Atlanta —67 0–2 — — Not published
30326Atlanta 8,23454,348 0–2 — — Not published
30327Atlanta 23,67317,245 0–2 — — Not published
30328Atlanta 39,50877,296 0–2 — — Not published
30331Atlanta 62,56714,652 0–2 — — Not published
30332Atlanta 2,567365 0–2 — — Not published
30334Atlanta 0250 0–2 — — Not published
30337Atlanta 10,69411,238 0–2 — — Not published
30343Atlanta —50 0–2 — — Not published
30344Atlanta 35,45624,634 0–2 — — Not published
30348Atlanta —15 0–2 — — Not published
30349Atlanta 79,87232,177 0–2 — — Not published
30354Atlanta 16,18267,347 0–2 — — Not published
30355Atlanta —54 0–2 — — Not published
30357Atlanta —20 0–2 — — Not published
30358Atlanta —51 0–2 — — Not published
30361Atlanta —5,098 0–2 — — Not published
30363Atlanta 3,5239,729 0–2 — — Not published
30364Atlanta —18 0–2 — — Not published
30374Atlanta —5 0–2 — — Not published
30375Atlanta —214 0–2 — — Not published
30380Atlanta —253 0–2 — — Not published
30396Atlanta —51 0–2 — — Not published
31106Atlanta —43 0–2 — — Not published
31126Atlanta —67 0–2 — — Not published
31139Atlanta —38 0–2 — — Not published
31150Atlanta —9 0–2 — — Not published

Scroll the table sideways to see all columns.

Find an actual space in Atlanta

The numbers above tell you how the market looks. To find a specific storefront, these marketplaces list available retail space for lease.

LoopNet
Largest commercial marketplace
Browse Atlanta retail space →
Crexi
Free listings + market data
Browse Atlanta retail space →
CityFeet
Retail space for lease
Browse Atlanta retail space →

Open vacancy data (actual empty units) is only published by some cities; where it exists we show it directly. Listings above are third-party.

Census withholds some ZIP-by-industry cells to protect small businesses. 0–2 means the cell was not published (Census publishes industry counts only at 3+ per ZIP), so the ZIP is left unranked rather than counted as zero. ~ means the count is estimated from the broader industry group and can be off by a business or two.

Follow Fulton County and bars

When a data vintage changes or a section of this report is revised, we post it to a public update feed. No email address, no account, no tracking — and nothing is sent unless something actually changed.

Subscribe to updates (RSS) How these numbers are built →

Methodology & sources

Establishments. U.S. Census ZIP Code Business Patterns (ZBP 2023), NAICS 722410 — drinking places (alcoholic beverages). Counts establishments with paid employees. ZBP is published annually with a ~2-year lag.

Fresh county signal. This industry has no clean QCEW series, so the freshest county signal is Census County Business Patterns 2023: 145 establishments and $94M in annual payroll county-wide. This count includes locations in ZIP codes that do not map to a ZCTA, so it can be slightly higher than the sum of the ZIP rows. CBP is annual and slower than QCEW. It cannot be broken down by ZIP.

Population. U.S. Census American Community Survey 2024 5-year ZCTA population (table B01003). Workers are the ZIP's total employment from the same 2023 ZBP file.

Demand ("people present"). Demand comes from residents and daytime workers: residents + 0.5 × workers. This is the single documented assumption in the model and can be tuned.

Index. index = (ZIP establishments ÷ ZIP demand × 10,000) ÷ the U.S. average for this industry (1.01 per 10,000 present). It is a supply-side density measure; it does not capture income, rent, tourism, or whether locals actually want more.

Read the full methodology →  ·  Data sources & vintages →

BizGapMap — free, no-login small-business saturation reports for major U.S. counties. Built entirely from public U.S. Census, BLS, and IRS data (ZBP 2023, ACS 2024 5-year, PEP 2024, LODES, QCEW, IRS SOI). No forecasts, no revenue guesses — withheld cells are marked, and the few derived counts are labelled as estimates.